PPC Manager, Veterinary (Remote, Austin)

Blacksmith Agency; Austin (TX); Remote; USD 70,000 - 110,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency hiring a PPC Manager, Veterinary. You own paid media for a book of veterinary clients—setting strategy, budgets, and the narrative for client calls.

You are the strategic voice, making the calls. You will manage campaigns across Google Ads, Meta, LinkedIn, and Microsoft Ads, optimize bids, budgets, and targeting, and ensure precise measurement with GA4, tag manager, and platform pixels.

Qualifications

• 3+ years hands-on in Google Ads and Meta campaigns, built, run and optimized personally.
• Track record of moving ROAS, CPA or pipeline metrics with supporting numbers.
• Experience managing multiple clients in an agency setting.
• Clear spoken English with US clients on live calls.
• Veterinary or multi-location client experience is a strong plus.

Responsibilities

• Own paid media for veterinary accounts across Google Ads, Meta, LinkedIn and Microsoft Ads.
• Handle budget allocation, bidding strategy, targeting and creative testing; know when to pause a campaign.
• Set up and maintain trustworthy conversion tracking and attribution using GA4, Tag Manager and platform pixels.
• Develop 90-day and quarterly roadmaps for each client and explain the numbers on calls.
• Drive account growth through retention, upsell, and long-term client relationships.

Skills

PPC management

ROAS optimization

Agency experience

English fluency

Vet multi-location

Tools

GA4

Tag Manager

Pixels

Job description

• Remote (USA, Canada, Latin America or South Africa)

Blacksmith Agency

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As PPC Manager, Veterinary you own paid media for a book of veterinary clients (veterinary groups and multi-clinic practices): the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for veterinary or similar multi-location businesses is a strong plus.