PPC Manager

Tw interactive Search; Washington Crossing (Bucks County); On-site; USD 60,000 - 80,000; Full time

Benefits offered by this job

PTO

Healthcare

Dental Plan

Quarterly Bonuses

Employee Incentive Plan

Job summary

Tw interactive Search, located in Bucks County, is seeking a PPC Optimization Manager to oversee high-profile client accounts. The ideal candidate will have extensive experience in PPC management and data analysis, working to optimize Google AdWords and Bing campaigns for maximum ROI.

This role involves daily client interactions, providing expert recommendations and generating impactful results using advanced tools like Adivore®. A strong background in analytics and proficiency in MS Excel is essential for success in this fast-paced environment.

Benefits include PTO, healthcare, and quarterly bonuses based on performance, creating an attractive work environment for motivated individuals.

Qualifications

• 3+ years of full-time work experience in PPC or SEM, either brand or agency.
• Highly proficient in MS Excel, including pivot tables and vlookup.
• Execution experience with Google AdWords, Bing, or other analytics platforms.

Responsibilities

• Manage and optimize paid search marketing campaigns through Google AdWords and Bing.
• Use campaign data to generate significant ROI from paid search.
• Day-to-day management of client accounts and presentations.

Skills

PPC Management

Data Analysis

MS Excel

Google AdWords

Bing ADs

Communication Skills

Education

Bachelor’s degree in Marketing, Business, Engineering, Math or Statistics

Tools

Google Analytics

Adworthy software

Job description

Our client created a PPC Optimization platform and is looking for a PPC Optimization Manager to manage some of their high profile accounts!

Job Description

PPC Optimization Manager: For anyone who wants to be world-class at managing and analyzing AdWords and Bing campaigns in a optimization world, this is a unique opportunity to generate the highest ROI from paid search you’ve ever seen. The our toolbox lets you compete head-to-head with the biggest agencies in the world, work with known brands and win every day. If you already are good at managing PPC, Adivore®, our world leading paid media optimization platform, will make you even better at optimizing it. And when you do, in our team quarterly bonuses reward your successes!

Responsibilities of the PPC Manager include:

• Manage and optimize paid search marketing campaigns through Google AdWords, Bing, Adivore®
• Use campaign data and data streams from other sources and channels to generate big-time ROI from paid search campaigns
• Day-to-day management of client accounts, including client presentations
• Interact with clients to achieve the best possible returns from PPC and other channels
• Provide recommendations in regard to Adworthy software platform enhancements / features
• Required Skills and Experience:
• 3+ years of full-time work experience in PPC or SEM – brand or agency
• Highly proficient in MS Excel with proven experience using pivot tables and vlookup. Successful applicants will be asked to complete a short test to verify Excel skills
• Execution experience using Google AdWords, Bing, Google Analytics or other web analytics platforms
• Bachelor’s degree. Preferred majors: marketing, business, engineering, math, or statistics
• Excellent verbal and written communication skills
• Team player with the desire and willingness to learn, and work hard, in a fast-paced environment
• Intense curiosity and interest in challenging conventional wisdom
• Analytical thinker who enjoys implementing systems and processes
• Willingness to deal with evolving and diverse needs of working in a small startup-like environment
• Self-starter with the ability to take initiative without need for significant oversight
• Benefits include PTO, Healthcare, Dental Plan
• Quarterly bonuses
• Participation in employee incentive plan

Additional Information

All your information will be kept confidential according to EEO guidelines.