Platform Product Manager – Content & API Strategy

SwiftCruit; Boston (MA); On-site; USD 117,900 - 147,400; Full time

Job summary

DraftKings seeks a Product Manager II to lead high-impact initiatives across our content platform, shaping strategy and roadmaps to deliver scalable, customer‑facing experiences. You will guide cross‑functional teams to build and deliver content experiences across Sportsbook, Casino, and Predictions.

You will own the end-to-end lifecycle, partner with Engineering, Analytics, and UX, and translate goals into measurable outcomes that drive business impact.

Qualifications

• Bachelor's degree or equivalent in education/experience.
• 5+ years in Product Management launching and scaling technical platforms or customer-facing experiences.
• Experience defining platform architecture, CMS, API strategies in close partnership with Engineering.
• Strong understanding of CMS, content modeling, API design, and scalable platform development.
• Demonstrated knowledge of the sports betting industry, including odds, markets, parlays, and editorial/promotional content.
• Proven ability to make data-driven decisions, prioritize competing initiatives, and balance short-term execution with long-term platform strategy.
• Strong stakeholder management and communication skills with cross-functional teams.
• Collaborative, customer-focused mindset to navigate ambiguity and deliver high-impact solutions.

Responsibilities

• Own end-to-end product lifecycle—from discovery to launch, iteration, and optimization.
• Serve as the technical authority for the content management platform, leading architecture and API strategy with Engineering.
• Co-own the platform roadmap with senior PM leadership, prioritizing investments with maximum impact.
• Define and evolve API contracts while separating content authoring, storage, delivery, and presentation.
• Build platform capabilities powering content experiences across Sportsbook, Casino, Predictions, and more.
• Drive automation and enable other teams to build more efficiently on the platform.
• Translate business goals and customer needs into requirements, success metrics, and delivery plans.
• Use qualitative and quantitative data to prioritize initiatives and continuously improve the platform.

Skills

Product management

Platform architecture

Content management

API design

Data-driven decisions

Stakeholder management

Communication

Collaboration

Sports betting knowledge

Education

Bachelor's degree or equivalent

Job description

DraftKings seeks a Product Manager II to lead high-impact initiatives across our content platform, shaping strategy and roadmaps to deliver scalable, customer‑facing experiences. You will guide cross‑functional teams to build and deliver content experiences across Sportsbook, Casino, and Predictions.

You will own the end-to-end lifecycle, partner with Engineering, Analytics, and UX, and translate goals into measurable outcomes that drive business impact.