Personalisation Operations Executive

RS Group; United States; Teletrabalho; USD 80 000 - 110 000; Tempo integral

Resumo da oferta

RS Group is seeking a Personalisation Operations Executive to orchestrate customer-centric journeys across product, data, and marketing. You will coordinate audiences, define segmentation rules, and ensure CDP-driven personalisation is accurate, scalable, and compliant with best practices.

You will partner with stakeholders and the Product Owner to align data requirements, support campaign deployment, measure performance, and drive continuous optimisation.

Qualificações

• Experience in personalisation, CRM, or marketing operations.
• Hands-on experience with CDPs and customer segmentation tools.
• Excellent stakeholder management and cross-functional collaboration.

Responsabilidades

• Support stakeholders in defining audiences for personalisation use cases, ensuring accurate sizing, segmentation logic, and CDP best practice.
• Coordinate personalisation campaigns to deliver consistent customer experiences, managing priorities, eligibility rules, and suppression logic.
• Advise teams on the effective use of personalisation technologies, creating guidance, documentation, and best-practice frameworks.
• Deliver coaching and training to increase adoption, capability, and effectiveness across the organisation.
• Partner with stakeholders and the Product Owner to identify and prioritise customer data and attribute requirements.
• Support the build, QA, deployment, and ongoing orchestration of personalisation use cases.
• Own and operate support frameworks that enable stakeholders to successfully deliver personalisation initiatives.
• Collaborate with Data & Analytics teams to measure performance, demonstrate value, and drive continuous optimisation of personalisation activities.
• Experience in personalisation, CRM, or marketing operations.
• Hands-on experience with CDPs and customer segmentation tools.

Conhecimentos

Audience segmentation

CDP platforms

Stakeholder management

Campaign orchestration

Data-driven personalisation

Marketing operations

CRM

Coaching & training

Cross-functional collaboration

Analytical mindset

Ferramentas

CDP platforms

Analytics tools

Descrição da oferta de emprego

As a Personalisation Operations Executive, you will play a critical role in the operational planning & orchestration of customer centric, personalised journeys that deliver real value for RS Group. You will work closely with different stakeholders throughout the business to ensure that personalised customer experiences are delivered accurately, efficiently, and in alignment with best practice. This role sits at the intersection of product, data, customer experience and our regional marketing activities, acting as the operational backbone that enables high-quality, conflict-free, data-driven personalisation at scale. What You Will Be Doing

• Support stakeholders in defining audiences for personalisation use cases, ensuring accurate sizing, segmentation logic, and CDP best practice.
• Coordinate personalisation campaigns to deliver consistent customer experiences, managing priorities, eligibility rules, and suppression logic.
• Advise teams on the effective use of personalisation technologies, creating guidance, documentation, and best-practice frameworks.
• Deliver coaching and training to increase adoption, capability, and effectiveness across the organisation.
• Partner with stakeholders and the Product Owner to identify and prioritise customer data and attribute requirements.
• Support the build, QA, deployment, and ongoing orchestration of personalisation use cases.
• Own and operate support frameworks that enable stakeholders to successfully deliver personalisation initiatives.
• Collaborate with Data & Analytics teams to measure performance, demonstrate value, and drive continuous optimisation of personalisation activities.
• Experience in personalisation, CRM, or marketing operations.
• Hands-on experience with CDPs and customer segmentation tools.
• Strong understanding of audience segmentation, customer journeys, and journey orchestration.
• Excellent stakeholder management and cross-functional collaboration skills.
• Ability to coordinate complex campaigns and ensure operational excellence across teams.
• A continuous improvement mindset, with a focus on optimisation, coaching, and enabling others.
• Confidence using data, tools, and best-practice frameworks to deliver impactful personalised customer experiences.
• A commercially focused approach, balancing customer needs with business outcomes.
• At RS, we are making amazing happen for a better world.

What sets us apart is our people. More than 8,500 colleagues across the world bring technical expertise, digital innovation, and a customer first mindset to everything we do. Guided by our values - we are one team, we deliver brilliantly, we do the right thing, and we make every day better, we’re creating an environment where our people can grow, contribute and make a meaningful impact.

Our Reward Strategy Philosophy is designed to offer market competitive base salaries and provide all of our people the opportunity to participate in a short-term incentive, enabling them to share in the success of the Company. Our total reward package is more than just the cash; our recognition and benefit offering provide the opportunity for us to recognise, reward and enable the wellbeing of our people at all stages of their journey with RS. Our rewards and benefits vary by country, but include:

• Financial - pension/retirement; life assurance; salary finance (payroll deduction loan scheme)
• Wellbeing - medical plans; health screening; critical illness; disability insurance; holiday / paid time off; employee assistance programme; discounted gym/health club membership
• Lifestyle - transportation assistance schemes (e.g., cycle to work, travel loans, car leasing); onsite catering/lunch vouchers; retail discounts
• Spotlight - our global recognition programme provides a platform to highlight and recognise people role modelling our values