Performance Marketing, Senior Manager

Focus Partners Wealth; St. Louis, Northern (MO, KY); Hybrid; USD 140,000 - 150,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Life insurance

401(k)

Job summary

Focus Partners Wealth is seeking a Performance Marketing Senior Manager to lead paid search and paid social programs that generate qualified investor leads and drive pipeline growth. You will manage six-figure monthly budgets, optimize campaigns, and partner with agencies and internal teams on strategy, testing, and reporting.

The role is remote with a base salary in the $140k–$150k range, plus bonus and comprehensive benefits. Experience in financial services and GA4 are highly valued.

Qualifications

• 5+ years of experience in paid media or performance marketing.
• Experience in financial services or similar industries.
• Strong understanding of conversion funnels and attribution.
• Experience with GA4 and marketing dashboards.

Responsibilities

• Plan, execute, and optimize paid search and paid social campaigns across Google, Bing, LinkedIn, and Meta.
• Manage six-figure monthly digital media budgets.
• Partner with agencies on strategy, execution, and reporting.
• Develop audience strategies, keyword portfolios, and landing page optimization.
• Implement A/B testing for creative, messaging, and offers.
• Track ROI and lead quality with analytics and CRM teams.

Skills

Paid media

Google Ads

LinkedIn Ads

Meta Ads

Lead generation

Analytics

Education

Bachelor's degree or relevant work experience

Job description

## Performance Marketing, Senior ManagerApplyremote type: Fully Remotelocations: St. Louis, Missouritime type: Full timeposted on: Posted 3 Days Agojob requisition id: JR100065**Job Description Summary:**The Performance Marketing, Senior Manager will lead the execution and optimization of paid digital acquisition programs designed to generate qualified investor leads and drive measurable pipeline growth for Focus Partners. This role will manage paid search and paid social campaigns, partner with agency resources where applicable, and continuously optimize campaign performance through testing, analytics, and funnel improvements. The ideal candidate combines strong paid media expertise with a deep understanding of lead generation funnels for high‐consideration services. This is a remote role.**Job Description:****Primary Responsibilities*** Plan, execute, and optimize paid search and paid social campaigns across Google, Bing, LinkedIn, and Meta* Manage performance of six‐figure monthly digital media budgets* Partner with external agencies on campaign execution, strategy, and reporting* Develop and manage campaign targeting, audience strategies, and keyword portfolios* Optimize landing pages and conversion paths in collaboration with the web team* Implement structured A/B testing programs for creative, messaging, and offers* Monitor campaign performance and deliver regular reporting on ROI and lead quality* Collaborate with analytics and CRM teams to ensure accurate tracking and attribution* Identify opportunities to expand into new performance channels**Qualifications*** Bachelor's degree or relevant work experience* 5+ years of experience in paid media or performance marketing* Experience in financial services* Expertise in Google Ads, LinkedIn Ads, and Meta Ads* Experience managing lead generation campaigns* Strong understanding of conversion funnels and attribution* Experience working with analytics platforms such as GA4 and marketing dashboardsThis position is an exempt position. The annualized base pay range for this role is expected to be between $140,000–$150,000base salary compensation range. Actual base pay may vary based on factors including, but not limited to, experience, subject matter expertise, geographic location where work will be performed, and the applicant’s skill set. The base pay is just one component of the total compensation package. Other rewards may include an annual cash bonus and a comprehensive benefits package, including but not limited to medical, dental, vision, life insurance, and 401(k). Please note that the job title is subject to change based on the selected candidate’s experience and education. Focus Partners is an organization of wealth, asset, and business management resources that brings strength, innovation, and partnership to client relationships. Through a comprehensive range of services, Focus Partners supports clients at every stage of life, helping them manage their financial future. Focus Partners uses research-backed investment strategies to create custom-built portfolios and delivers personalized wealth planning solutions to clients in all 50 states. Focus Partners is part of Focus, a leading financial services firm comprised of wealth management, family office, and business management services. To learn more about Focus, visit focuspartners.com or follow the company on LinkedIn. Focus is a leading financial services firm comprised of integrated wealth management, family office, and business management services. Blending deep expertise and expansive resources with a boutique, client-first fiduciary philosophy, Focus helps individuals, families, and institutions navigate complex financial situations with highly personalized solutions tailored to their unique needs. To learn more about Focus, visit www.focusfinancialpartners.com or follow the company on LinkedIn. **EEO Statement**: Focus is an equal opportunity employer and bases its employment decisions on the employee or candidate’s skillset, and without regard to an employee or candidate’s race, color, religion, sex (including pregnancy), gender identity, sexual orientation, national origin, age, disability, genetic information, veteran status, or any other characteristic protected by local, state and/or federal law. Focus complies with federal and state disability laws and makes reasonable accommodations for applicants and employees with disabilities. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact [e-mail]