Performance Marketing Manager

215 Marketing; Philadelphia (Philadelphia County); On-site; USD 70,000 - 80,000; Full time

Benefits offered by this job

401k Plan with Company Match

Paid Vacation

Holiday Parties

Energetic Work Culture

Job summary

215 Marketing seeks a Performance Marketing Manager to drive agency growth through client relationships, project leadership, and paid campaigns in a fast-paced environment.

The role requires 2+ years in account management and project management, plus proven paid ad experience across Google, LinkedIn, Meta and Bing. You will manage campaigns, budgets, reporting, and stakeholder communications to deliver results.

Qualifications

• 2+ years of experience in Account Management (Client Communications, Meetings, Report, Proposals)
• 2+ years of experience in Project Management (Project budgeting, planning, oversight)
• 2+ years of experience with Paid Advertising (Google, LinkedIn, Meta & Bing) (Strategy, Planning, Building, and Optimization)
• 2+ years of agency experience
• Excellent verbal and written communication skills
• Excellent organizational skills
• Excellent attention-to-detail
• Outgoing personality with the ability to adapt to your audience
• Strong analytical and problem-solving skills
• Ability to multi-task and manage workflow in a high-energy, collaborative, team-oriented environment

Responsibilities

• Virtually meet with our clients as a representative of our company
• Act as the primary point of contact for multiple advertising-centric client accounts, fostering and nurturing client relationships
• Provide expert guidance on paid advertising strategies & performance
• Coordinate project management activities, ensuring timely delivery within budget and scope
• Translate client needs and project objectives to both internal teams and external contractors
• Schedule and lead internal and external meetings for project success and reviews
• Monitor and report on the progress of projects, managing any scope changes or challenges
• Monitor and report on the progress of advertising performance, managing volatility and addressing challenges proactively
• Strong skills in advertising management functions, including budgeting, pausing/activating campaigns, tracking leads and cost per lead
• Interpreting and generating detailed performance reports
• Maintain strict attention to detail and stay organized in a demanding environment
• Collaborate with team to deliver results for clients
• Communicate clearly with clients and colleagues
• Think critically and continuously challenge yourself

Skills

Account Management

Project Management

Paid Advertising

Agency Experience

Communication

Organizational Skills

Attention to Detail

Team Player

Problem-solving

Multitasking

Education

Bachelor's Degree

Tools

Asana

Job description

215 Marketing is seeking a dynamic Performance Marketing Manager who combines expertise in client relationship management, project management, and paid advertising. This role is pivotal in driving our agency's growth and ensuring client satisfaction through seamless project execution and strategic advertising campaigns.

With a minimum of 2 years of experience in both account management and project management, preferably in an agency setting, as well as proven experience in managing paid advertising campaigns (specifically with Google Ads, LinkedIn Ads, Meta Ads, and Bing Ads), the ideal candidate will be a cornerstone in driving our agency's growth and client satisfaction.

• 2+ years of experience with Account Management (Client Communications, Meetings, Report, Proposals)
• 2+ years of experience with Project Management (Project budgeting, planning, oversight)
• 2+ years of experience with Paid Advertising (specifically Google, LinkedIn, Meta & Bing) (Strategy, Planning, Building, and Optimization)
• 2+ years of agency experience
• Ability to function autonomously, be self-directed, self-motivated, dynamic, and decisive
• Bachelor's Degree
• Excellent verbal and written communication skills
• Excellent organizational skills
• Excellent attention-to-detail
• Outgoing personality with the ability to adapt to your audience
• Strong analytical and problem-solving skills
• Ability to multi-task and manage workflow in a high-energy, collaborative, team-oriented environment
• Experience with project & task management software (e.g. Asana, etc)
• A tendency to challenge yourself

Responsibilities/Role:

• Virtually meet with our clients as a representative of our company
• Act as the primary point of contact for multiple advertising-centric client accounts, fostering and nurturing client relationships
• Provide expert guidance on paid advertising strategies & performance
• Coordinate project management activities, ensuring timely delivery within budget and scope
• Translate client needs and project objectives to both internal teams and external contractors
• Schedule and lead internal and external meetings for project success and reviews
• Monitor and report on the progress of projects, managing any scope changes or challenges
• Monitor and report on the progress of advertising performance, managing volatility and addressing challenges proactively
• Strong skills in advertising management functions, including:
• Monitoring and managing advertising budgets effectively
• Pausing and activating campaigns as per strategy requirements
• Tracking and analyzing lead volume and cost per lead metrics
• Identifying and resolving performance issues in advertising campaigns
• Interpreting and generating detailed performance reports
• You must have serious attention to detail. Success has everything to do with doing the small things right.
• You must be organized. The number of projects and tasks that you will be responsible for will be overwhelming if you lack the ability to be (and stay) organized.
• You must be a team player. Situations may call for you to help your colleagues or step outside of your designated role to make sure we deliver results to our clients.
• You must possess strong communication skills. You must be able to clearly convey and communicate your ideas to the other members of 215 Marketing as well as to clients.
• You must be a critical thinker. You must possess highly-developed problem-solving skills.
• You must have a tendency to continuously challenge yourself.

Competitive Compensation:

• Salary range of $70,000 - $80,000 + Benefits
• 401k Plan w/ 3.5% Company Match
• Paid Vacation, Personal and Sick Time
• Company Happy Hours & Holiday Parties
• Energetic Co-workers/Work Culture
• Contribute to a Dynamic Agency

About 215 Marketing:

We're a performance marketing agency located in Philadelphia, but serving clients across North America. The majority of our focus is in growth marketing, where we support our clients with effective and efficient lead generation, a strong analytics infrastructure, high-converting websites, and integrated CRMs.