Performance Marketing Manager

PhoenixData AI, Inc.

Menlo Park (CA)

On-site

USD 180,000 - 220,000

Full time

5 days ago
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Job summary

PhoenixAI in Menlo Park is seeking a hands-on Performance Marketing Manager to own our paid media programs end to end. You will audit, restructure, and scale campaigns across search, social, programmatic, and ABM advertising, with a focus on traceable pipeline and closed-loop attribution.

You will collaborate with GTM Systems, product marketing, and design to optimize messaging, landing pages, and conversion rates, while managing budgets and vendor relationships to drive enterprise-seeking

Qualifications

  • Hands-on paid media experience in B2B SaaS or tech.
  • Experience building closed-loop measurement with Salesforce attribution.
  • Strong analytical skills with GA4 and ad platform analytics.

Responsibilities

  • Own strategy, execution, and measurement of paid media programs.
  • Run test-and-learn across audiences, keywords, creatives, and landing pages.
  • Define tracking standards (UTM, conversion events, offline imports).
  • Manage paid media budget, pacing, forecasting, and reconciliation.
  • Report spend, efficiency, and pipeline with data-backed recommendations.

Skills

Paid media
Performance marketing
Data-driven
Experimentation
Project management
Cross-functional collaboration
Communication skills
Open-source data ecosystem familiarity

Education

Bachelor's degree in Marketing or related field

Tools

GA4
Salesforce
BI tools
SQL

Job description

About PhoenixAI

PhoenixAI is the Agentic AI Database, purpose-built to give autonomous AI agents sub-second access to live enterprise data at massive scale. The platform unifies real-time and at-rest data in a single AI-native engine, combining the speed and concurrency that agentic workloads demand with the governance and deployment flexibility enterprises require to put AI into production. Formerly known as CelerData, PhoenixAI is headquartered in Menlo Park, California. Learn more at phoenixdata.ai

About the role

PhoenixAI is looking for a hands‑on, data-driven Performance Marketing Manager to own our paid media programs end to end. You will take ownership of an active, multi‑channel paid program and be responsible for auditing, restructuring, and scaling it: planning and running campaigns across search, social, programmatic, and account‑based advertising, testing and iterating continuously, and making sure every dollar we spend can be traced to pipeline.

You will work closely with our GTM Systems team, which owns Salesforce and the GTM data stack, to build closed‑loop attribution from ad spend to opportunities, and with product marketing, content, and design on messaging, creative, and landing pages. This is a builder role for someone who thrives on experimentation, moves fast, and wants to define how paid acquisition works at an early‑stage company selling to enterprise data and AI teams.

What you'll do

As Performance Marketing Manager, you will own the strategy, execution, and measurement of PhoenixAI's paid media programs, driving qualified pipeline for our agentic AI database platform.

  • Own and optimize our existing paid media programs across Google Search, LinkedIn, retargeting and programmatic display, account‑based advertising (e.g., Demandbase), software review sites, content syndication, and sponsored placements in developer and data‑engineering communities and newsletters.
  • Run a continuous test‑and‑learn program across audiences, keywords, creative, offers, landing pages, and bidding strategies; optimize on a weekly cadence, document what works and what doesn't, and turn findings into repeatable playbooks.
  • Research and evaluate new channels and ad formats, launch pilots with clear success criteria, and scale or cut them based on results.
  • Define and enforce tracking standards (UTM conventions, conversion events, offline conversion imports) so that paid performance is measured against SQLs and pipeline, not just clicks and form fills.
  • Partner with GTM Systems, which owns Salesforce and the GTM data stack, to integrate ad platform data, build closed‑loop attribution, and maintain reporting from spend to pipeline.
  • Work with product marketing, content, and design on ad messaging, creative, and high‑converting landing pages; own conversion rate optimization for paid traffic.
  • Manage the paid media budget in partnership with Finance, including pacing, forecasting, and monthly reconciliation.
  • Manage relationships with media agencies, ad platform representatives, and vendors.
  • Report on spend, efficiency, and pipeline contribution to marketing and GTM leadership, with clear, data‑backed recommendations.
Qualifications
  • 4–8 years of hands‑on paid media / performance marketing experience, ideally within B2B SaaS or technology companies with enterprise sales cycles.
  • Deep, hands‑on expertise in Google Ads and LinkedIn Campaign Manager; experience with programmatic and account‑based advertising platforms (e.g., Demandbase, 6sense, StackAdapt) is a strong plus.
  • Experience building closed‑loop measurement: offline conversion tracking, Salesforce campaign attribution, and reporting on cost per SQL and cost per opportunity.
  • Strong analytical skills, with fluency in GA4, ad platform analytics, and spreadsheets; SQL or experience with BI tools is a plus.
  • Track record of designing structured experiments and translating results into decisions.
  • Experience with landing page and conversion rate optimization.
  • Excellent project management skills and comfort managing multiple priorities in a fast‑paced, high‑growth environment.
  • Strong written and verbal communication skills.
  • Experience working cross‑functionally with GTM, product marketing, content, and design teams.
  • Familiarity with developer or data‑engineering audiences, or with the open‑source data ecosystem, is a plus.
  • Bachelor's degree, preferably in Marketing, Communications, or a related field.

Every PhoenixAI hire is held to the same operating bar: own the outcome, seek truth and build trust, move fast with judgment, work AI‑first, and raise the bar without ego.

Compensation

The base salary range for this role in the San Francisco Bay Area is $180,000 to $220,000. The offer also includes equity and PhoenixAI's full benefits package. Where you land in the range depends on your experience, scope, and interview results.

PhoenixAI is an equal opportunity employer. We welcome candidates of all backgrounds and do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other protected characteristic.

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