Performance Marketing Manager

Sojos Capital; Indianapolis (IN); On-site; USD 68,290 - 82,242; Full time

Benefits offered by this job

401(k)

Health insurance

Paid time off

Job summary

Sojos Capital in Indianapolis is seeking a Performance Marketing Manager to lead brand visibility and campaign performance. This hands-on role focuses on executing integrated marketing strategies across various channels to drive engagement and revenue for Alamo Drafthouse Cinema. The ideal candidate will have 3+ years in performance marketing, strong content creation abilities, and a data-driven mindset. Benefits include health insurance, 401(k), and paid time off.

Qualifications

• 3–5+ years of experience in performance or digital marketing.
• Hands-on experience with Meta Ads Manager and Google Ads.
• Strong content creation skills including video and photo.
• Experience with email marketing and CRM/list management.
• Data-driven mindset with strong reporting and analytical skills.

Responsibilities

• Develop and execute multi-channel marketing campaigns.
• Manage social media strategy and audience growth.
• Oversee paid advertising including targeting and optimization.
• Create content for events and brand storytelling.
• Monitor and report on campaign performance.
• Manage online reputation and community engagement.
• Support event marketing and programming promotions.
• Maintain marketing dashboards and provide insights.

Skills

Performance marketing

Digital marketing

Content creation

Analytical skills

Audience growth

Tools

Meta Ads Manager

Google Ads

CRM tools

Job description

About Us

Sojos Capital is a real estate investment and community development company focused on revitalizing neighborhoods and creating long-term impact. Our flagship project, The Square in Indianapolis, is a 300-acre redevelopment anchored by Alamo Drafthouse Cinema, La Flaca, and the International District Community Center (IDCC). We are in a high-growth phase, building the marketing and revenue strategy that will shape the future of our brands.

Position Summary

We are seeking a Performance Marketing Manager to lead brand visibility, audience growth, and campaign performance across multiple brands, with primary focus on Alamo Drafthouse Cinema Indianapolis. This is a hands‑on, results‑driven role responsible for executing integrated marketing strategies across paid and organic channels to drive engagement, increase attendance, and generate measurable revenue.

This role owns full campaign execution—no external agencies—and requires a balance of creative content development and strong analytical skills to optimize performance and ROI.

Key Responsibilities

• Develop and execute multi-channel marketing campaigns (social, paid media, email, Google)
• Manage social media strategy, content calendar, and audience growth across platforms
• Oversee paid advertising (Meta & Google Ads), including targeting, budgeting, and optimization
• Create and capture content (video, photo, copy) for events, campaigns, and brand storytelling
• Monitor and report on campaign performance (ROAS, CPA, engagement, conversions)
• Manage online reputation, community engagement, and Google Business Profile
• Support event marketing, programming promotions, and cross-brand initiatives
• Maintain marketing dashboards and provide data-driven insights to leadership

Qualifications

• 3–5+ years of experience in performance or digital marketing
• Hands‑on experience with Meta Ads Manager and Google Ads
• Strong content creation skills (video, photo, editing tools)
• Experience with email marketing and CRM/list management
• Data‑driven mindset with strong reporting and analytical skills
• Ability to manage multiple campaigns and brands in a fast‑paced environment

Preferred

Experience in hospitality, entertainment, or multi-location marketing environments.

Why Join Us

This role directly impacts revenue growth and brand visibility across a dynamic portfolio. You’ll play a key role in shaping the marketing strategy for a growing organization while working on high-impact projects in entertainment, community development, and real estate.

Pay: $68,290.42 – $82,242.23 per year

• 401(k)
• Health insurance
• Paid time off