Performance Marketing Copywriter

Ramsey Solutions; Franklin (TN); On-site; USD 50,000 - 75,000; Full time

Benefits offered by this job

Health insurance (HSA eligible)

401(k) retirement plan with 4% match

Wellness & grocery membership

On-campus cafe

Dependent care FSA

Cultural activities & events

Job summary

Ramsey Solutions is seeking a Copywriter to join the RamseyTrusted – Real Estate team in Franklin, TN. You’ll craft compelling, brand-consistent copy for emails, landing pages, ads, and podcasts, shaping customer decisions and outcomes.

We value a conversational, human voice across organic and paid media, social, email, and video scripts. This on-site role offers competitive benefits and a fast-paced, collaborative culture aligned with Dave Ramsey’s mission.

Qualifications

• 3+ years of professional experience writing marketing and advertising copy.

Responsibilities

• Craft high-impact, short-form copy for emails, landing pages, ads, and podcast scripts.
• Write in a fast-moving, collaborative environment and adapt to different brands and contexts.
• Partner with marketing and growth teams to optimize paid media copy based on performance data.
• Contribute to a mission-driven culture and drive measurable outcomes.

Skills

3+ years marketing copy

Portfolio

Brand stewardship

Conversational voice

Organic media writing

Paid media writing

Email writing

Landing pages

Video scripts

AI in writing

Job description

Description

Team: RamseyTrusted - Real Estate

Please note that applicants must be authorized to work in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

Location: Franklin, TN-on-site, relocation assistance available, flexible schedules available

A Little Bit About Us:

You might know us from our founder and CEO, Dave Ramsey, who's given no-nonsense money advice on the radio since 1992. Three decades later, Ramsey Solutions is a household name in personal finance, with a mission to change the toxic money culture for good.

Our Mission:

Ramsey Solutions provides biblically based, commonsense education and empowerment that give HOPE to everyone in every walk of life.

Here's a Taste of Our Benefits:

• Health insurance (includes plans eligible for an HSA - with a company match up to $500!)
• 401(k) retirement plan with 4% match/company contribution
• Annual wellness, counseling and grocery membership reimbursement
• On-campus cafe with subsidized pricing for breakfast, lunch and coffee bar
• Dependent care FSA
• Tons of cultural activities, like weekly devotional, leadership development courses, Battle of the Bands, and one epic Christmas party!

Where and How You'd Work:

Ramsey Solutions Headquarters is located just outside of Nashville in Franklin, Tennessee. We value our strong, unified company culture because we believe the best work is done together. That's why all of our team members work on-site under the same roof. But work-life balance is also important to us, so we offer flexible work schedules to take the stress out of appointments, family obligations and other needs that may pop up.

While every team member has a designated workspace (with an electronic sit-stand desk), our campus was designed to house a variety of unique work and play zones (e.g., quiet library space, coffee bar/lounge areas, recreational game zone, and outside/patio work and break areas).

What You'd Do in This Role:

Join the Ramsey Solutions marketing team and help more people find trusted experts who serve them well. As a Copywriter, you'll craft high-impact, short-form copy like emails, landing pages, ads, and podcast scripts that guide customers toward the right help at the right time.

At Ramsey, we believe in more than transactions. We believe in helping people live with purpose and freedom. You'll write in a fast-moving, collaborative environment where your work directly shapes customer decisions and real-life outcomes. If you love writing that drives action, learning from data, and contributing to a mission that matters, this could be your next step.

You're Probably a Match If:

• You have 3+ years of professional experience writing marketing and advertising copy.
• You have a portfolio and/or work samples to share.
• Your work demonstrates strong brand stewardship with a bias toward writing in a conversational human voice, tone, and language, with an ability to adapt to different styles.
• Your writing experience includes organic and paid media, social, email, landing pages, video scripts, and other communications.
• You develop messaging that drives measurable outcomes, including engagement and revenue.
• You partner with marketing and growth teams to create and optimize paid media copy based on performance data.
• You're used to working in a collaborative, cross-functional team environment, giving and receiving feedback.
• You actively use AI and can share examples (anecdotal or real) of where you've used it in your workflow, process, or writing. Preferred experience with ChatGPT, Claude, or other LLMs.
• You actively use AI tools like ChatGPT or Claude in your writing workflow.
• You write in a conversational, human voice and can adapt your style across different contexts and audiences.
• You have experience writing across organic and paid media, social, email, landing pages, video scripts, and other communications.

What Winning Looks Like:

• Executing high-quality, brand-aligned copy that supports RamseyTrusted Tax marketing goals and contributes to high-performing ad campaigns and stronger customer experience.
• Understanding business objectives, customer needs, and marketing strategy to proactively identify opportunities and advance them.
• Communicating clearly, embracing feedback, and engaging in idea-sharing and healthy conflict to strengthen overall team performance.
• Partnering with marketing and growth teams to optimize copy based on performance data.

Other Stuff to Know:

We're looking for people who are passionate about our mission. This isn't just a J-O-B. We experience resistance every day because what we believe is absolutely countercultural. We actually hate debt. We actually cut up our credit cards . . . like, for real. Some of us are still fighting our way out of debt, but we aren't going back. If you don't know much about Ramsey Solutions and our founder, Dave Ramsey, we encourage you to download the Ramsey Network mobile app and consume our content.

EOE, including disability/vets

#LI-onsite

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.