Performance Marketer - Content-Led Growth

82dash; Los Angeles (CA); On-site; USD 70,000 - 120,000; Full time

Benefits offered by this job

Ownership from day one

Direct founder access

Early-stage impact

Job summary

82DASH is seeking a Performance Marketer to own paid acquisition for Shopify and D2C brands, using our own platform to source UGC and convert into ads and landing pages.

You will plan, launch, and optimize campaigns across Meta and Google, manage budgets from week one, craft copy, build landing pages, and report CAC/CPA performance to inform product improvements.

Qualifications

• Hands-on experience running paid campaigns and owning a budget.
• Ability to produce creative, not just brief it - basic editing and a good eye for a hook.
• Comfortable with analytics; ability to build a report and defend the numbers.
• Interest in ecommerce, Shopify, D2C, or the creator economy.

Responsibilities

• Plan, launch, and optimize paid campaigns across Meta and Google, with budget ownership from week one.
• Run 82DASH campaigns to source UGC from merchants and their customers, and turn it into paid creative.
• Ship a steady volume of ad assets - hooks, statics, UGC video cuts, testimonial edits - and test them against each other.
• Write the copy that carries them: ads, landing pages, Shopify App Store listing, lifecycle email.
• Build and test landing pages.
• Report on CAC, CPA, and creative-level performance by channel - and kill what isn't working.
• Feed back what the platform needs to make creative production faster, straight to product.

Skills

Paid advertising

Budget ownership

Analytics

Creative production

A/B testing

Ecommerce

Job description

82DASH is on a mission to help brands collect real, authentic content directly from their customers - turning everyday buyers into their most powerful growth channel.

We're building a platform that helps ecommerce brands collect UGC, customer reviews, and feedback, while driving retention and repeat purchases through rewards.

We're now looking for a Performance Marketer to own how 82DASH reaches Shopify and D2C brands - running paid acquisition and producing the creative that feeds it. The twist: you'll collect your own ad creative using 82DASH itself. We collect customer content for a living, so you'll run campaigns on our platform to source real customer video, photos, and reviews, then turn that into the ads and landing pages that acquire our next merchants. You'll be our most demanding user, and what breaks for you gets fixed in the product.

Tasks

• Plan, launch, and optimize paid campaigns across Meta and Google, with budget ownership from week one
• Run 82DASH campaigns to source UGC from our own merchants and their customers, and turn it into paid creative
• Ship a steady volume of ad assets - hooks, statics, UGC video cuts, testimonial edits - and test them against each other
• Write the copy that carries them: ads, landing pages, Shopify App Store listing, lifecycle email
• Build and test landing pages
• Report on CAC, CPA, and creative-level performance by channel - and kill what isn't working
• Feed back what the platform needs to make creative production faster, straight to product

Requirements

• Hands-on experience running paid campaigns and owning a budget, however smallY
• ou can produce creative, not just brief it - basic editing and a good eye for a hook
• Comfortable with analytics; you can build a report and defend the numbersInterest in ecommerce, Shopify, D2C, or the creator economy
• You'd rather ship five tests than plan one
• Nice to have: SEO, lifecycle email, longer-form content, B2B SaaS experience

Benefits

• Real budget and real ownership from day one, not a slot in a big team
• Work directly with the founders across product, growth, and GTM
• Direct line into the product - you use it daily, and your feedback ships
• Define the playbook at an early-stage company rather than inherit one