Performance Creative Strategist for Video Campaigns

TubeScience; Los Angeles (CA); On-site; USD 80,000 - 100,000; Full time

Job summary

A leading performance video agency is seeking a Senior Creative Strategist to drive the creative performance of key client accounts. In this role, you will develop data-driven strategies, craft compelling ad copy, and collaborate with production teams to create engaging video ads. Ideal candidates have over 5 years of experience in creative strategy and performance marketing, with proven success in direct response advertising. Join a rapid-growth company where your work drives measurable results and revenue impact.

Qualifications

• 5+ years of experience in creative strategy or performance marketing.
• Proven paid social or direct response creative experience.
• Ability to interpret platform data into actionable direction.
• Exceptional communication skills in writing and verbally.
• Strong project management skills across multiple clients.

Responsibilities

• Develop data‑backed creative strategies using platform insights.
• Conduct consumer and competitor research to inform strategies.
• Write high‑converting scripts and ad copy for digital platforms.
• Collaborate with teams to execute creative vision.
• Analyze creative test results for continuous improvement.
• Own weekly strategic planning for client accounts.
• Provide strategic feedback aligned with performance goals.

Skills

Creative strategy development

Performance marketing

Direct response advertising

Analytical skills

Platform fluency (Instagram, TikTok, Facebook)

Meta Ads Manager

Communication skills

Project management

Strong learning ability

Google Suite proficiency

Tools

Meta Ads Manager

TikTok

YouTube

Snapchat

Google Sheets

Excel

Job description

A leading performance video agency is seeking a Senior Creative Strategist to drive the creative performance of key client accounts. In this role, you will develop data-driven strategies, craft compelling ad copy, and collaborate with production teams to create engaging video ads. Ideal candidates have over 5 years of experience in creative strategy and performance marketing, with proven success in direct response advertising. Join a rapid-growth company where your work drives measurable results and revenue impact.