Performance & Affiliate Marketing Lead (Remote)

Optery; EE. UU.; A distancia; USD 130.000 - 140.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Health insurance

401k with employer match

Paid time off

Descripción de la vacante

Optery is seeking a results-driven leader to own its paid acquisition engine across Google, Meta, Reddit, TikTok, and emerging channels for both consumer subscriptions and Optery for Business. This fully remote role is based in the United States and requires working US business hours.

You will plan, launch, and optimize campaigns against clear CAC and revenue targets, lead affiliate partnerships, and collaborate with designers on creative and UGC formats.

Formación

• 5+ years of hands-on paid acquisition across multiple channels.
• Strong CAC/payback/LTV mindset with ability to explain performance.
• Experience with affiliate/partner marketing is a plus.
• Ability to craft sharp briefs for creative teams.

Responsabilidades

• Own day-to-day paid campaigns across Google, Meta, Reddit, TikTok, and others.
• Lead B2C subscriptions and B2B demand generation.
• Build a testing roadmap across audiences, creative, offers, landing pages, and bidding strategies.
• Collaborate with designers on ad creative and UGC-style video.
• Allocate budgets based on CAC, payback, and incrementality.
• Own tracking and attribution hygiene with analytics teams.
• Lead affiliate partnerships: recruitment, offers, and monitoring.
• Report weekly results and translate into actionable tests.
• Pilot new channels when ROI supports it.

Conocimientos

Paid acquisition

Analytics & attribution

Creative brief writing

Remote team collaboration

Herramientas

GA4

Amplitude

Looker Studio

Descripción del empleo

Optery is seeking a results-driven leader to own its paid acquisition engine across Google, Meta, Reddit, TikTok, and emerging channels for both consumer subscriptions and Optery for Business. This fully remote role is based in the United States and requires working US business hours.

You will plan, launch, and optimize campaigns against clear CAC and revenue targets, lead affiliate partnerships, and collaborate with designers on creative and UGC formats.