Patient Support Data Strategy Lead

MSD; North Wales (Montgomery County); On-site; USD 142,000 - 224,000; Full time

Job summary

Merck & Co., Inc. in the United States seeks an Associate Director, Patient Support Data Strategy & Management to lead end-to-end data and insights for the Patient Support Program across hub services, specialty pharmacies, and adherence programs.

You will design data foundations, measurement frameworks, and reporting to track patient progression from prescription through access, onboarding, fulfillment, adherence, and persistence, partnering with Patient Experience, analytics, and external

Qualifications

• 5+ years of experience in pharmaceuticals or healthcare, with experience in patient support programs, patient experience, data and analytics, access and reimbursement, specialty pharmacy, or related areas.
• Deep understanding of hub services, specialty pharmacy operations, patient status codes, prescription fulfillment workflows, and Patient Support Program reporting.
• Demonstrated experience using operational, journey, or customer data to identify barriers, assess performance, and drive measurable process or program improvements.
• Experience defining KPIs, business requirements, data specifications, and dashboards for complex cross-functional programs.
• Strong strategic and analytical thinking, with the ability to translate complex data and insights into actionable business recommendations.
• Proven ability to lead cross-functional initiatives and influence without direct authority in a matrixed environment.
• Experience managing multiple priorities and delivering results in a fast-paced, complex environment.
• Strong communication and storytelling skills, including the ability to synthesize insights, implications, and recommended actions for senior stakeholders.
• High degree of integrity, attention to detail, and accountability.

Responsibilities

• Lead end-to-end brand data strategy, design & mapping for Patient Support Program, including Hub, Specialty Pharmacies, adherence programs and new channels, designed at the outset to support insight generation.
• Translate strategic priorities and analytical findings into clear plans, data specifications, deliverables, service-level expectations, and enhanced service requirements.
• Lead Patient Support Program data management & integrity to support confident, timely decision-making.
• Drive disciplined execution across multiple workstreams, including timeline management, risk mitigation, issue resolution, and stakeholder alignment.
• Manage the day-to-day brand-side interface with external/internal partners and vendors on data delivery, program activation, performance, and continuous improvement.
• Drive CX data enablement across key customer groups
• Serve as brand-specific Patient Support Program (PSP) data SME, translating data structure and availability into recommendations that inform program design, channel investment, and patient engagement strategy
• Lead cross-department collaboration with vendors and data aggregators to operationalize the data strategy and ensure insights are embedded in ongoing program management.
• Lead strategy and implementation of establish post-script Patient Support Program measurement framework, defining the KPIs and data flows needed to detect patient risk signals early enough to enable proactive intervention
• Develop segmentation and risk-scoring models that identify patients likely to delay their first fill or discontinue treatment, enabling PSP operations to intervene before disengagement occurs
• Develop dashboards and routine reports to measure Patient Support Program performance to flag emerging trends, root causes, and recommended actions for brand and PSP leadership
• Responsible for cross functional collaboration & communication to ensure seamless execution across all BU teams to close the loop between insight and action, ensuring findings translate into concrete changes to outreach cadence, channel mix, or program design
• Core contributor to developing vendor data contracting strategy & oversight

Skills

Adaptability

Ad Campaigns

Agile

Data Integrity

Data Management

Digital Analytics

Influencing

Ambiguity

Marketing Budget

Marketing Strategy

Market Research

Multitasking

Pharmaceutical Industry

PBM

Pricing

Marketing

Education

Bachelor’s degree or equivalent (BA/BS)

Job description

Merck & Co., Inc. in the United States seeks an Associate Director, Patient Support Data Strategy & Management to lead end-to-end data and insights for the Patient Support Program across hub services, specialty pharmacies, and adherence programs.

You will design data foundations, measurement frameworks, and reporting to track patient progression from prescription through access, onboarding, fulfillment, adherence, and persistence, partnering with Patient Experience, analytics, and external