Partnership Marketing Manager

SmartFinancial; Newport Beach (CA); Hybrid; USD 110,000 - 140,000; Full time

Benefits offered by this job

Health Coverage

401(k) Plan

Paid Time Off

Professional Development

Hybrid Work

Job summary

SmartFinancial in Newport Beach is seeking a Partnership Marketing Manager to lead affiliate and paid marketing initiatives for our insurance marketplace platform. You will diversify traffic sources, recruit top affiliates, and optimize campaigns to hit CPA goals while collaborating with growth and product teams.

The ideal candidate has 3+ years in affiliate management and digital marketing, excels at data-driven decision making, and communicates clearly across stakeholders.

Qualifications

• 3+ years of experience in affiliate management and digital marketing.
• Advocate for data-driven decisions.
• Strong analytical thinking.
• Excellent communication and organizational skills.

Responsibilities

• Identify and recruit relevant top-producing traffic publishers.
• Identify and recommend new channels and traffic opportunities.
• Develop and manage successful/profitable marketing campaigns targeting CPA goals.
• Consult with key affiliate partners to exceed revenue objectives.
• Screen affiliates for fraudulent activities.
• Analyze keywords, web traffic, and market trends to make data-based decisions.
• Manage communications between technical and creative teams.
• Analyze reporting and partner insights to recommend improvements.
• Collaborate with growth and management to increase traffic across channels.

Skills

Affiliate management

Digital marketing

Data-driven decisions

Communication

Job description

Join SmartFinancial: Empowering Insurance Agents with Cutting-Edge Technology

Welcome to SmartFinancial, where our mission is clear: to drive growth and success for insurance agencies through our industry-leading technology! Voted one of the Best Places to Work for four consecutive years, we are one of the fastest-growing tech companies.

We are a leading insurance marketplace, connecting millions of shoppers to our network of insurance partners.

We are looking for highly driven and analytical candidates to help drive the paid customer acquisition part of our business. We are in the process of growing one of the largest insurance comparison search marketplaces as we raise the bar for our online exposure through paid and organic search channels. The Partnership Marketing Manager will take a leadership position in maximizing our efforts to develop our consumer reach. This individual will be responsible for the diversification of our traffic sources and expanding our current affiliate base. We are seeking a top Partnership Marketing Manager to become an integral part of our team!

The compensation for this position (base pay + performance based bonus) is $110,000-$140,000 annually.

What You'll Do

• Identify and recruit relevant top-producing traffic publishers
• Identify and recommend new channels and traffic opportunities
• Develop and manage successful/profitable marketing campaigns targeting our CPA goals
• Actively consult with key affiliate partners on an ongoing basis to help exceed their revenue objectives by recommending and implementing best practices or additional products/services to promote
• Screen current and potential affiliates for fraudulent activities
• Analyze keywords, web traffic, and market trends to make data-based decisions
• Manage communications between technical and creative teams
• Analyze reporting, as well as partner insights, to recommend strategic improvements
• Collaborate with the growth and management team to manage user conversion and engagement with the goal of increasing traffic from various channels

What We're Looking For

• 3+ years of experience with affiliate management and digital marketing
• An advocate for data-driven decisions
• Strong analytical thinking
• Excellent communication and organizational skills

What We Offer

• Comprehensive Health Coverage:Health, dental, and vision insurance for you and your dependents.
• Retirement Plans:401(k) retirement plan with company matching contributions.
• Paid Time Off:Generous PTO, holidays, and extensive paid product training.
• Professional Development:Opportunities for career growth and advancement within a supportive environment that values employee development.
• Flexible Work Options:Hybrid work arrangements, combining in-office and remote work opportunities.

Why You'll Love It Here

We’d especially like to highlight our World Class Culture, which our employees say is the best thing about working at SmartFinancial. We have great SLACK channels for work and play, which keep you connected with your fellow employees throughout the day. Not to mention our top notch company events (like our Summer Beach Party with open bar, chili cook-off, annual holiday yacht party, fun office potlucks and more) that will keep you asking when the next event is.

We also have Penny, our company mascot. Like swag themed after a pink pig wearing glasses? Just. You. Wait.

Join SmartFinancial and become a key player in driving growth for insurance agencies. Apply now, and let’s achieve success together!

SmartFinancial is an equal opportunity employer, and we celebrate diversity and are committed to creating an inclusive environment for all employees. To learn more about our results-focused culture and employee-focused perks, read more on our careers page.