Work Arrangement: Flexible; remote work and in-person filming arrangements can be discussed
About the Role
We are looking for a creative and detail-oriented Part-Time Social Media Content Creator & Video Editor to support our social media content production and channel operations.
This role involves short-form video planning, scriptwriting, filming, editing, and content publishing across platforms such as Xiaohongshu (RED) and TikTok.
The ideal candidate has a strong sense of storytelling, visual aesthetics, and social media trends, and can independently manage the content creation process from idea development to final delivery.
Key Responsibilities
1. Content Planning & Scriptwriting
- Develop short-form video ideas and content plans based on account positioning and target audiences.
- Write video scripts, talking points, headlines, captions, and social media copy.
- Adapt content concepts to different platforms and audience preferences.
- Plan and execute short-form video shoots, including on-camera filming, basic scene setup, and footage collection.
- Apply basic camera techniques, composition, and visual storytelling principles to produce engaging content.
- Coordinate filming schedules and prepare necessary materials in advance.
- Independently edit short-form videos, including subtitles, music, transitions, pacing, and cover design.
- Deliver polished, engaging videos that align with the content strategy and platform requirements.
- Organize footage and maintain an efficient content production workflow.
4. Social Media Content Operations
- Support content publishing and scheduling across platforms such as Xiaohongshu (RED) and TikTok.
- Monitor platform trends, popular topics, and emerging content formats.
- Help maintain a consistent publishing schedule and adapt content for different channels.
5. Content Optimization & Performance Review
- Track basic content performance metrics, including views, engagement, and audience interactions.
- Review content performance and suggest improvements to future topics, scripts, and video formats.
- Collaborate with the team to refine content direction and improve overall content quality.
Qualifications
- Previous experience in social media operations, short-form video production, content planning, or video editing.
- A portfolio or examples of previous work demonstrating content creation and editing skills.
- Strong writing skills, with the ability to independently develop video scripts, talking points, and social media captions.
- Familiarity with short-form video filming, camera composition, and basic production techniques.
- Proficiency in at least one video editing tool, such as CapCut, Adobe Premiere Pro, or Final Cut Pro.
- Strong creative thinking, visual awareness, and familiarity with social media content trends.
- Reliable execution and time management skills, with the ability to meet agreed-upon deadlines.
- Good communication and collaboration skills, with the ability to understand feedback and refine content accordingly.
Preferred Qualifications
- Experience managing or creating content for Xiaohongshu (RED), TikTok, or other social media platforms.
- Experience developing content for personal brands, lifestyle accounts, or business-related social media accounts.
- Ability to write and adapt content in both English and Chinese.
- Experience reviewing social media analytics and using performance insights to improve content.