Part-Time Lead Gen Marketing Manager for Education

Spirit League; United States; Remote; USD 50,000 - 57,000; Part time

Benefits offered by this job

Sick Time Off

Disability & Life Insurance

Home Office Budget

Job summary

The National Equity Project is seeking a Marketing Manager, Lead Generation for a part-time role (up to 20 hours/week) to turn content into campaigns that attract leaders and connect them with our Direct Services team. You’ll integrate website, search, ads and email into a streamlined lead path and track outcomes for ongoing optimization.

Ideal candidates have 2+ years in inbound marketing and HubSpot experience, with knowledge of SEO, Google Ads, WordPress, and GA4.

Qualifications

• 2+ years in inbound marketing, email marketing, demand generation or marketing operations.
• Hands-on experience with HubSpot including emails, lists and simple automations.
• Knowledge of SEO, Google Ads, website conversion and analytics; WordPress/GA4 preferred.

Responsibilities

• Build a clear path from first visit to a qualified lead across channels.
• Manage website, search and ads, update pages and forms in WordPress and connect to HubSpot.
• Run HubSpot email campaigns and ensure proper follow-up for every form, download, webinar and event.
• Coordinate campaigns and report results across teams and partners.

Skills

Inbound marketing

Email marketing

Demand generation

Marketing analytics

Tools

HubSpot

WordPress

GA4

Google Ads

SEO

Job description

The National Equity Project is seeking a Marketing Manager, Lead Generation for a part-time role (up to 20 hours/week) to turn content into campaigns that attract leaders and connect them with our Direct Services team. You’ll integrate website, search, ads and email into a streamlined lead path and track outcomes for ongoing optimization.

Ideal candidates have 2+ years in inbound marketing and HubSpot experience, with knowledge of SEO, Google Ads, WordPress, and GA4.