Parks & Recreation Marketing & Communications Lead

City of St. Charles; Saint Charles (MO); On-site; USD 63,000 - 88,000; Full time

Benefits offered by this job

Medical Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

FSA

HSA

Pension (L6)

Deferred Compensation

Paid Vacation

Paid Holidays

EAP

Educational Benefits

Job summary

The City of St. Charles, Parks & Recreation Department, seeks a Communications & Marketing Specialist to lead strategic communications, marketing, branding, sponsorship development, and community engagement for parks, facilities, and events.

You will manage digital content, campaigns, and partnerships, ensuring consistent messaging and measurable results across channels. The role requires collaboration with staff and external partners and may involve occasional after-hours duties.

Qualifications

• Education: Bachelor's degree in communications, marketing, public relations, parks and recreation, or a related field.
• Experience: Minimum of three years of progressively responsible communications, marketing, public relations, sponsorship, or related experience.
• Preferred Experience: Municipal government or parks and recreation experience preferred.
• Proficiency: Microsoft Office Suite Applications, Adobe Creative Suite, WordPress, Meticrool, photography & videography skills.

Responsibilities

• Develop and implement annual marketing plans aligned with Department goals and priorities.
• Produce seasonal brochures, advertisements, signage, and other promotional materials.
• Maintain consistent Department brand standards across print, digital, and on-site platforms.
• Evaluate campaign effectiveness using analytics and recommend adjustments to improve reach and results.

Skills

Communication

Customer focus

Innovation

Collaboration

Accountability

Education

Bachelor's degree in communications, marketing, public relations, parks and recreation, or related field

Tools

Microsoft Office Suite

Adobe Creative Suite

WordPress

Photography & videography

Job description

The City of St. Charles, Parks & Recreation Department, seeks a Communications & Marketing Specialist to lead strategic communications, marketing, branding, sponsorship development, and community engagement for parks, facilities, and events.

You will manage digital content, campaigns, and partnerships, ensuring consistent messaging and measurable results across channels. The role requires collaboration with staff and external partners and may involve occasional after-hours duties.