Paid Social Director: Lead Strategy & Teams

Publicis Collective; New York (NY); On-site; USD 121,000 - 194,000; Full time

Benefits offered by this job

Medical coverage

401K plan

Paid time off

Job summary

Publicis Collective in New York seeks a Director of Paid Social to lead day-to-day management of the paid social end for a dedicated client within the Precision Group. You will be a principal client contact and strategic team leader, guiding a talented team of social specialists across campaigns and platforms.

You will drive data-driven decisions, foster creativity, and manage relationships with internal teams and clients, while advancing media strategy and performance across multiple projects.

Qualifications

• 7+ years of digital media experience with increasing responsibilities.
• 5+ years of team management experience.
• 3+ years working with Facebook & Twitter ads platforms with API or self-serve tools.
• Proven ability to meet KPI targets for brand-building and direct response.
• Strong analytical skills to interpret campaign data and optimize.

Responsibilities

• Motivate and manage a paid social media team to meet budget and time targets.
• Design strategies for paid media on Facebook and Twitter to meet objectives.
• Foster relationships with internal teams and clients.
• Develop action plans with metrics and optimization strategies.
• Educate clients and teams on new social media developments.
• Lead brainstorming and strategy sessions with social expertise.
• Provide direction to improve campaigns through optimization and new features.
• Present campaign strategy and performance to clients and internal teams.
• Develop viewpoints on new technologies, trends, and opportunities in social.

Skills

Digital media

Team management

Facebook Ads

Twitter Ads

Analytics

Leadership

Client-facing

Tools

Facebook API

Twitter API

Self-serve tools

Job description

Publicis Collective in New York seeks a Director of Paid Social to lead day-to-day management of the paid social end for a dedicated client within the Precision Group. You will be a principal client contact and strategic team leader, guiding a talented team of social specialists across campaigns and platforms.

You will drive data-driven decisions, foster creativity, and manage relationships with internal teams and clients, while advancing media strategy and performance across multiple projects.