Paid Social Buyer - Remote & Flexible

Basis; United States; Hybrid; USD 69,000 - 87,000; Full time

Benefits offered by this job

Flexible work week

401k/RRSP matching

Mental health support

Paid sabbaticals

Parental leave

Job summary

Basis is seeking a Social Media Buyer to manage specific social campaigns before and after launch, ensuring RFPs and launches are executed proactively. You will align with media plan objectives and optimize across major platforms to impact campaign performance.

The role requires 2+ years in paid social and planning/optimization, with strong analytical and communication skills. Flexible work options available across the U.S.

Qualifications

• 2+ years of experience with daily management and execution of paid social campaigns across platforms.
• 2+ years of experience with social media planning, strategy, and campaign optimization.
• Strong analytical skills and ability to pull and analyze reports from ad manager platforms.

Responsibilities

• Build strategic campaign plans for social RFP requests.
• Build and QA campaigns according to best practices.
• Monitor pacing and performance; own all optimizations.
• Manage client media investments across Meta, LinkedIn, TikTok, Snapchat, Reddit, Pinterest and X.
• Collaborate with Operations, Analytics, and Planning teams to develop performance stories.

Skills

Paid social management

Campaign optimization

Analytical skills

Cross-functional teamwork

Communication & presentation

Attention to detail

AI tool usage

Tools

Excel

PowerPoint

Job description

Basis is seeking a Social Media Buyer to manage specific social campaigns before and after launch, ensuring RFPs and launches are executed proactively. You will align with media plan objectives and optimize across major platforms to impact campaign performance.

The role requires 2+ years in paid social and planning/optimization, with strong analytical and communication skills. Flexible work options available across the U.S.