Paid Media Strategist: Google Ads & Growth

Carle Health; Champaign (IL); On-site; USD 42,485 - 73,067; Full time

Benefits offered by this job

Comprehensive benefits package

Job summary

Carle Health is seeking a Digital Marketing Media Specialist in Champaign, Illinois. This role involves planning and optimizing digital marketing campaigns across various platforms, including Google Ads and Microsoft Ads. The successful candidate will collaborate with a talented marketing team to achieve company growth goals.

The position requires 3–5 years of paid media experience and expert-level knowledge of analytics tools. A comprehensive benefits package is offered, and competitive compensation is between $30.84 and $53.04 per hour.

Qualifications

• 3–5 years of hands-on paid media experience with proven success.
• Expert-level knowledge of Google Ads, Search Ads 360, Microsoft Ads, and Meta.
• Strong understanding of digital marketing and business KPIs.

Responsibilities

• Plan, execute, and optimize advanced paid media campaigns.
• Oversee day-to-day campaign management.
• Implement local SEO strategies.

Skills

Paid media experience

Google Ads

Analytics

A/B testing

Attention to detail

Communication skills

Tools

Google Analytics

Microsoft Power BI

Adobe Analytics

Job description

Carle Health is seeking a Digital Marketing Media Specialist in Champaign, Illinois. This role involves planning and optimizing digital marketing campaigns across various platforms, including Google Ads and Microsoft Ads. The successful candidate will collaborate with a talented marketing team to achieve company growth goals.

The position requires 3–5 years of paid media experience and expert-level knowledge of analytics tools. A comprehensive benefits package is offered, and competitive compensation is between $30.84 and $53.04 per hour.