Paid Media Specialist

Digital; Boston (MA); Remoto; USD 35.000 - 50.000; Part-time

Descrizione del lavoro

Digital is seeking a Paid Media Specialist in Boston, MA, to manage and advise on paid ads, focusing on Persian-Americans and film communities. This part-time freelance role requires experience in Instagram Reels, audience building, and entertainment marketing.

Responsibilities include shaping the Meta strategy for a creator brand, managing campaigns, and reporting on audience growth. A background in the U.S. film industry and experience with creator accounts are essential for this position.

Competenze

• Senior experience running paid Instagram / Meta campaigns for creators or entertainment brands.
• Track record growing engaged creator accounts.
• Strong knowledge of the U.S. film industry.

Mansioni

• Shape the paid Meta (Instagram/Facebook) strategy for an established creator brand.
• Advise on targeting, budgets, and creative with a focus on Reels.
• Occasionally launch and manage campaigns promoting films and releases.

Conoscenze

Paid media campaign management

Audience building

Entertainment marketing

Instagram Reels expertise

Descrizione del lavoro

We are seeking a Paid Media Specialist to advise on and occasionally manage paid ads. The focus is growing audiences among Persian-Americans and U.S. film/cinephile communities.

This is a part-time freelance opportunity ideal for someone with experience with Instagram Reels, creator brands, audience building, and entertainment marketing.

Responsibilities

• Shape the paid Meta (Instagram/Facebook) strategy for an established creator brand and a growing film studio
• Advise on targeting, budgets, and creative with a focus on Reels and short-form video
• Occasionally launch and manage campaigns promoting films, trailers, and releases
• Report on audience growth and engagement and recommend optimizations

Requirements

• Senior experience running paid Instagram / Meta campaigns for creators or entertainment brands
• Track record growing engaged creator accounts
• Strong knowledge of the U.S. film industry
• Hands-on with Instagram Reels and audience building (lookalikes, retargeting)
• Experience marketing to Persian-American or U.S. film/cinephile communities is a plus