Paid Media Manager, Multifamily (Remote, Phoenix)

Blacksmith Agency LLC; United States; Remote; USD 70,000 - 110,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency seeking a Paid Media Manager for multifamily accounts. You will own paid media strategy and execution across multiple platforms, shaping budgets, bids, targeting and the narrative clients hear on calls.

You bring 3+ years hands-on Google Ads and Meta experience, a track record of ROAS/CPA improvements, and agency chops managing several clients at once. Clear US-English on live calls and a strong edge in multifamily or multi-location domains are a

Qualifications

• 3+ years hands-on in Google Ads and Meta: built, run and optimized campaigns.
• Proven ROAS/CPA/pipeline improvements with client-ready results.
• Agency experience managing multiple clients concurrently.
• Clear spoken English with US clients on live calls.
• Experience in multifamily or multi-location businesses is a strong plus.

Responsibilities

• Manage paid media across Google Ads, Meta, LinkedIn and Microsoft Ads.
• Budget allocation, bidding, targeting and creative testing.
• Conversion tracking with GA4, Tag Manager and platform pixels.
• Develop 90-day and quarterly roadmaps and explain numbers on calls.
• Grow accounts through retention, upsell and long-term relationships.

Skills

Google Ads

Meta Ads

Agency experience

US client calls

Tools

GA4

Google Tag Manager

Job description

Blacksmith Agency

• Marketing
• Full time
• Remote (Canada, South Africa or USA)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Paid Media Manager, Multifamily you own paid media for a book of multifamily clients (multifamily owners and property management groups running large portfolios): the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for multifamily or similar multi-location businesses is a strong plus.