Paid Media Manager - HVAC Growth Strategist (Remote)

Blacksmith Agency LLC; California; Remote; USD 90,000 - 130,000; Full time

Job summary

Blacksmith Agency is seeking a Paid Media Manager to own paid media programs for HVAC clients, including budget calls, roadmap, and client storytelling on calls.

You will lead campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, ensure accurate measurement via GA4 and pixels, and drive ROAS and pipeline growth through cross-client strategies. Remote role with US/Canada/ LATAM coverage.

Qualifications

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for HVAC or similar multi-location businesses is a strong plus.

Responsibilities

• Manage paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

Skills

Google Ads

Meta Ads

Agency experience

English communication

Education

Bachelor's/Equivalent

Tools

GA4

Tag Manager

Platform Pixels

Job description

Blacksmith Agency is seeking a Paid Media Manager to own paid media programs for HVAC clients, including budget calls, roadmap, and client storytelling on calls.

You will lead campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, ensure accurate measurement via GA4 and pixels, and drive ROAS and pipeline growth through cross-client strategies. Remote role with US/Canada/ LATAM coverage.