Paid Media Lead — Hybrid, Growth & Client Impact

Kelaca; New York (NY); Hybrid; USD 64,000 - 147,000; Full time

Benefits offered by this job

Unlimited vacation

Phone stipend

Medical, Dental, Vision

401k with match

Dog-friendly office

Hybrid work

Professional development

Seamless allowance

Job summary

Kelaca is seeking a Paid Media Manager to lead SEM and paid social campaigns across Google Ads, Meta, and programmatic channels. You will mentor a small team of buyers/strategists, coordinate with cross‑functional peers, and align media strategy with client objectives.

You bring 3+ years of hands‑on experience in paid campaigns, agency exposure, and strong analytical skills. This role offers a hybrid work model, competitive compensation, and a comprehensive benefits package.

Qualifications

• 3+ years hands-on experience running paid campaigns in Google Ads or Search Ads 360 including Shopping and YouTube.
• Hands-on experience managing paid social campaigns (Meta/Facebook Ads Manager).
• Proven track record in SEM and paid social campaign execution, optimization, and strategy.
• Agency experience is highly preferred.
• Solid background in multi-channel digital marketing (search, social, display, programmatic).
• Experience in a managerial or supervisory role and strong client management skills.

Responsibilities

• Lead planning, execution, and optimization of SEM and paid social campaigns across channels.
• Oversee integrated campaigns across search, social, display, and programmatic to meet client objectives.
• Mentor a small team of digital marketing buyers/strategists.
• Develop and maintain strong client relationships and ensure goals are met or exceeded.
• Collaborate with internal and global teams to align on media strategy.
• Analyze campaign performance and provide actionable insights to improve efficiency.

Skills

Paid search campaigns

Paid social campaigns

Managerial experience

Multi-channel marketing

Client relations

Strategic analytics

Analytics tools

Google Ads

Google Analytics

Education

Bachelor’s degree in marketing, communications, or a related field

Tools

Google Ads

Meta Ads Manager

Google Analytics

Job description

Kelaca is seeking a Paid Media Manager to lead SEM and paid social campaigns across Google Ads, Meta, and programmatic channels. You will mentor a small team of buyers/strategists, coordinate with cross‑functional peers, and align media strategy with client objectives.

You bring 3+ years of hands‑on experience in paid campaigns, agency exposure, and strong analytical skills. This role offers a hybrid work model, competitive compensation, and a comprehensive benefits package.