Paid Media Investment Associate

Omnicom Media; New York (NY); On-site; USD 34,000 - 60,000; Full time

Job summary

Omnicom Media is seeking an Associate, Investment to support the planning, activation, and optimization of paid media campaigns across traditional and digital channels. The role collaborates with media strategy, account teams, intercompany agencies, external vendors, and analytics teams to ensure campaigns meet client KPIs.

You will assist in cross-channel media strategies, prepare IOs/MAFs, and manage campaign tracking in internal systems, while monitoring KPIs like CPM, CPC, CTR, CPA, and

Qualifications

• Detail-oriented, organized, and analytical with interest in advertising strategy.
• Solutions-oriented self-starter who can troubleshoot independently.
• Excellent written and oral communication, comfortable with senior staff.
• Proficiency in Microsoft Office, especially Excel and PowerPoint.

Responsibilities

• Assist in development of cross-channel media strategies.
• Collaborate with intercompany agencies and external media vendors to gather marketplace insights, tactical recommendations, costing, etc.
• Prepare insertion orders (IOs), media authorization forms (MAFs), and other campaign documentation
• Ensure accurate campaign setup and tracking of investments in MBOX/Prisma, and other internal systems
• Support media activation teams in sending orders and tracking confirmations
• Ongoing, daily management of campaign pacing and investment allocation
• Collaborate with media and analytics teams to track KPIs such as impressions, CPMs, CPC, CTR, CPA, and ROAS
• Collaborate with finance to troubleshoot and clear vendor invoice discrepancies
• Assist in preparing client-facing documentation including educational one-sheets, media strategy presentations, performance reports, and campaign recaps
• Build and foster relationships with intercompany agencies and external vendors and partners

Skills

Detail-oriented

Organized

Analytical

Advertising strategy

Media performance

Solutions-oriented

Self-starter

Dependable

Communication skills

Tools

Microsoft Excel

PowerPoint

Job description

Omnicom Media is seeking an Associate, Investment to support the planning, activation, and optimization of paid media campaigns across traditional and digital channels. The role collaborates with media strategy, account teams, intercompany agencies, external vendors, and analytics teams to ensure campaigns meet client KPIs.

You will assist in cross-channel media strategies, prepare IOs/MAFs, and manage campaign tracking in internal systems, while monitoring KPIs like CPM, CPC, CTR, CPA, and