Paid Media Coordinator: Launch & Optimize Campaigns

Phase 3 Marketing and Communication; Atlanta (GA); On-site; USD 42,000 - 60,000; Full time

Job summary

Phase 3 Marketing and Communications in Atlanta, GA seeks a Media Coordinator to support paid media campaigns across social, search, programmatic, and more. You will assist with setup, trafficking, monitoring, and reporting, collaborating with the Senior Manager, Director and partners to meet client goals.

Ideal candidates are analytical, highly organized, and eager to learn how media channels work together to drive results for B2B and B2C clients in a fast-paced agency environment.

Qualifications

• Bachelor’s degree in marketing, advertising, communications, or related field.
• Strong analytical, critical thinking and problem-solving skills.
• Proficiency in Microsoft Excel and comfort working with data and spreadsheets.
• Excellent written and verbal communication skills.
• Strong organizational skills, attention to detail and follow-through.
• Ability to manage multiple priorities and deadlines in a fast-paced agency environment.
• Working knowledge of digital marketing, web traffic metrics and social media best practices.
• Interest in paid media, advertising platforms, consumer behavior and emerging media trends.
• Ability and willingness to learn new platforms, technologies and analytical tools.

Responsibilities

• Provide day-to-day support for client media programs across paid social, search, programmatic, display, CTV, digital audio, out-of-home and other media channels.
• Assist with campaign setup, trafficking, launches and ongoing campaign management.
• Monitor campaign performance, pacing and delivery and identify issues requiring attention.
• Support ongoing campaign optimization in partnership with the Senior Media Manager and specialized media partners.
• Monitor and analyze paid media performance and assist with monthly client reporting.
• Compile campaign data and help identify trends, insights and opportunities for optimization.
• Support development and maintenance of client dashboards and recurring performance reports.
• Coordinate media buy submissions, invoices and processing with the accounting department.

Job description

Phase 3 Marketing and Communications in Atlanta, GA seeks a Media Coordinator to support paid media campaigns across social, search, programmatic, and more. You will assist with setup, trafficking, monitoring, and reporting, collaborating with the Senior Manager, Director and partners to meet client goals.

Ideal candidates are analytical, highly organized, and eager to learn how media channels work together to drive results for B2B and B2C clients in a fast-paced agency environment.