Paid Digital Content Marketing Intern

The Dorm; New York (NY); Hybrid; USD 19,000 - 28,000; Part time

Job summary

The Dorm in New York City seeks a Marketing Intern to join our mission-driven team. You will support video content, social media, email marketing, and SEO efforts while gaining hands-on experience in a full-cycle marketing environment.

You'll collaborate with the marketing team on content calendars, blog posts, and analytics, with a hybrid schedule and reliable commute to our NYC office. This internship provides practical training in B2B and B2C strategies.

Qualifications

• Enrolled in communications, marketing, or related program.
• Experience supporting social media accounts or digital marketing campaigns.
• Familiarity with email marketing, SEO, and website content management.

Responsibilities

• Support video content capture and editing for YouTube, reels, and LinkedIn.
• Assist with blog content and asset library organization.
• Help with KPI reporting and analytics under supervision.
• Coordinate email calendars and newsletters.

Skills

Social media management

Digital marketing campaigns

Content calendars

SEO basics

Email marketing familiarity

Marketing analytics

Education

College or graduate student

Job description

Since 2009, The Dorm has been a mission-driven, client-centered mental health organization that has been bringing comprehensive, evidence-based treatment to young adults, ages 18-30.

Our marketing and communications department is looking for a passionate and creative Marketing Intern who will serve as a critical member of our close-knit, dynamic team.

The marketing intern will work closely within our team to advance our multi-media digital marketing goals when it comes to video content capture, partnership content, social media strategy, email marketing production, search as well as web content project support. They will come away with a firm understanding of what goes into a comprehensive B2B and B2C marketing strategy and receive recommendations from our team leadership upon successful completion.

What You Will Do:

• Multi-media Content Support:
  • Support with weekly video content capture with support of marketing manager/s to support regular cadence of expert educational content for YouTube videos and shorts, Instagram Reels and LinkedIn features as well as website content
  • Support with prepping interview questions and editing content under the supervision of marketing management
  • Support with capturing key community events and activations for strategic social media and email community
  • Assist in optimizing old blog posts for monthly community newsletters
  • Convert existing library of educational assets into blog posts
  • Edit and synthesize transcripts of professional education events for blog posts and resource bundles
  • Complete and maintain media library database with marketing management team for easy content turnaround
  • Support with calendar graphics for monthly community newsletters
  • Support with graphics for digital screens
  • Organize existing databases and libraries for ease of use
  • Organizing and supporting family portal content briefs
  • Support with basic KPI reporting and analytics with management guidance and mentorship
• Email:
  • Support with maintaining email calendars for parent and family community newsletters, keeping in mind mental health and timely awareness days, community activities and events.
  • Support with basic KPI reporting and analytics with management guidance and mentorship
• Public Relations:
  • Assist in building and maintaining contact databases for ongoing partnership collaborations (podcasts/social media collaborations, etc.)
• Search Engine Optimization:
  • Assist with researching and contacting directories, auditing and tracking valuable backlinks
  • Audit blogs that are not ranking and flag for adaptation
• Market Research:
  • Conduct market research to identify seasonal trends and opportunities
  • Conduct market research for special projects to support marketing and communications strategic objectives and goals

What You Need to Qualify:

• College or graduate student
• Currently enrolled in a communications, marketing, or related program
• Experience supporting social media accounts, digital marketing campaigns, or content calendars
• Familiarity with email marketing, SEO, website content management, or marketing analytics
• Ability to work a hybrid schedule and reliably commute to our New York City office

Hours Per Week (Anticipated): 10-20 Hours / Week Based on Candidate Availability
Rate: $17/hourly

We are an equal opportunity employer. We consider applicants for all positions on the basis of merit, qualifications and business needs, and without regard to race, color, national origin, religion, sex, gender identity, age, disability, alienage or citizenship status, ancestry, marital status, partnership status, creed, sexual and reproductive health decisions, genetic predisposition or carrier status, sexual orientation, uniformed service or veteran status, familial status, status as a victim of domestic violence or any other status or characteristic protected by applicable federal, state or local laws.