Paid Ads/Programmatic Specialist

Openkrill; United States; Teletrabalho; USD 70 000 - 120 000; Tempo integral

Resumo da oferta

Hire Hangar seeks a Remote Paid Ads Manager to own hands‑on campaign execution, optimization, and reporting across Google Ads, Meta Ads, and LSA. You will collaborate with external Programmatic and CTV partners to drive upper‑funnel initiatives and improve tracking and automation.

You will implement automated bidding, analyze performance trends, and help test new lead‑generation channels while documenting processes for scalability. Remote work across US time zones is required.

Qualificações

• Hands-on experience managing Google Ads campaigns (Search/Display/PMAX).
• Experience with GA4, conversion tracking, and attribution fundamentals.
• Agency experience and remote collaboration proficiency required.

Responsabilidades

• Manage and optimize campaigns across Google Ads, Meta Ads, and Google Local Services Ads (LSA).
• Support planning and optimization of upper-funnel campaigns with Programmatic and CTV partners.
• Coordinate targeting, budgets, and performance feedback with Programmatic/CTV partners.

Conhecimentos

Google Ads

GA4

Agency experience

Remote work

Data analysis

Meta Ads

Bid automation

Ferramentas

GA4

Looker Studio

WhatConverts

Google Tag Manager

Slack

Zoom

Asana

Descrição da oferta de emprego

Join Hire Hangar and work with fast-growing global companies while building a long-term career.

Job Title: Paid Ads Manager

Location: Remote

Time Zone: US Time Zones (EST–PST)

Role Overview

We’re looking for a Paid Ads Manager who enjoys working with data, automation, and performance optimization. This is an individual contributor role focused on hands‑on campaign execution, optimization, and reporting across paid media channels.

In this role, you’ll manage and optimize campaigns across Google Ads, Meta Ads, and Google Local Services Ads (LSA), while collaborating with external Programmatic and Connected TV (CTV) partners to support upper‑funnel and demand‑generation initiatives. You’ll contribute to improving tracking, automation, and repeatable processes across multiple client accounts, with an emphasis on measurable performance improvements rather than simply launching campaigns.

Key Responsibilities

• - Manage and optimize campaigns across Google Ads (Search, Display, Video, Remarketing, PMAX), Meta Ads, and Google Local Services Ads (LSA)
• - Support planning and optimization of upper‑funnel campaigns in partnership with external Programmatic Display and Connected TV (CTV) vendors
• - Coordinate targeting, messaging inputs, budgets, and performance feedback with Programmatic/CTV partners
• - Implement, monitor, and troubleshoot conversion tracking using Google Analytics (GA4), Google Ads, and related tools
• - Apply automated bidding and conversion optimization strategies (e.g., Maximize Conversions, Target CPA/ROAS)
• - Analyze campaign performance to identify trends, inefficiencies, and optimization opportunities
• - Assist with testing and evaluation of new lead‑generation platforms and channels (e.g., TikTok, Reddit, emerging ad networks)
• - Document workflows, optimization processes, and best practices to support consistency and scalability
• - Collaborate with internal teams to align paid media execution, tracking, and reporting across clients
• - Stay current on platform updates, policy changes, and industry best practices

Required Qualifications

• - Hands‑on experience managing Google Ads campaigns (Search, Display, PMAX, Remarketing, etc.)
• - Working knowledge of GA4, conversion tracking, and attribution fundamentals
• - Experience working in an Agency environment
• - Experience using automated bidding and conversion‑focused strategies
• - Strong analytical skills and comfort interpreting performance data
• - Experience managing Meta Ads campaigns, including basic creative testing
• - Prior remote work experience is required, with demonstrated fluency in remote collaboration tools such as Slack, Zoom, Google Workspace, Asana, or similar; candidates must have experience working with US‑or UK‑based companies—applications without this experience will not be considered

Preferred Qualifications

• - Experience collaborating with Programmatic Display and/or Connected TV (CTV) vendors or partners
• - Experience with Google Local Services Ads (LSA)
• - Familiarity with WhatConverts or similar lead‑tracking platforms
• - Working knowledge of Google Tag Manager
• - Experience testing or managing campaigns on emerging platforms (TikTok, Reddit, etc.)
• - Exposure to AI or automation tools used in paid media workflows

Tools & Technology

• - Google Ads, Meta Ads Manager
• - Google Analytics (GA4)
• - Google Local Services Ads (LSA)
• - Reporting and automation tools (e.g., Looker Studio or similar)
• - Lead tracking platforms (e.g., WhatConverts or similar)
• - Remote collaboration tools (Slack, Zoom, Google Workspace, project management platforms)

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