Paid Acquisition Manager (Hands-On, Growth & Equity)

BoldVoice; New York (NY); On-site; USD 100,000 - 150,000; Full time

Benefits offered by this job

Meaningful equity

Medical, dental, and vision coverage

Unlimited vacation days

Job summary

BoldVoice in NoHo, NYC is hiring a User Acquisition Manager to run our paid acquisition channels across Meta, Google, TikTok, and Apple Search Ads. You’ll own a six-figure monthly budget and directly influence performance alongside the founders.

You should be hands-on with apps or subscription products, optimize campaigns as systems, and report CAC, ROAS, and trials weekly. We value data fluency, attribution mastery with AppsFlyer/Adjust/Branch, and a founder mindset.

Qualifications

• 2 to 5 years running paid acquisition hands-on, at a performance agency, a mobile gaming company, consumer subscription app, or a DTC brand.
• You’ve personally managed Meta campaigns for app or subscription clients in the last 12 months and know the current state of the platform, not the 2022 version.
• You’re comfortable in the data: you can pull it, build the analysis, and tell us what to do next.
• You’ve worked with mobile attribution (AppsFlyer, Adjust, or Branch) and understand its limits.
• You have a founder mentality: you look for what will grow the business, not just what's in your job description.
• Experience with Google App Campaigns, TikTok Ads, or Apple Search Ads is a plus.
• You like working with a collaborative team, in office 4-5 days per week

Responsibilities

• Own Meta, Google, TikTok, and Apple Search Ads end to end: campaign structure, audiences, bidding, budgets, and creative rotation
• Run structured creative testing so we learn fast which concepts, hooks, and formats win, and feed those learnings back to the creative team
• Report weekly on CAC, ROAS, and trial-to-paid by channel and country, and explain what moved and why
• Keep our tracking honest: AppsFlyer, Meta CAPI, and the attribution edge cases that make app marketing hard
• Test new channels and geos with small budgets, and scale the ones that clear our targets
• Build the reporting and processes that let the channels run independently

Skills

Paid acquisition

Meta campaigns

Google campaigns

TikTok campaigns

Apple Search Ads

Data analysis

Mobile attribution

Tools

AppsFlyer

Meta CAPI

Adjust

Branch

Job description

BoldVoice in NoHo, NYC is hiring a User Acquisition Manager to run our paid acquisition channels across Meta, Google, TikTok, and Apple Search Ads. You’ll own a six-figure monthly budget and directly influence performance alongside the founders.

You should be hands-on with apps or subscription products, optimize campaigns as systems, and report CAC, ROAS, and trials weekly. We value data fluency, attribution mastery with AppsFlyer/Adjust/Branch, and a founder mindset.