Outdoor Education Marketing & Engagement Coordinator

ODC Network; Holland (MI); On-site; USD 42,000 - 54,000; Full time

Job summary

ODC Network in West Michigan is seeking a Marketing & Engagement Coordinator to support day-to-day execution of marketing, communications, events, and membership efforts. You will help connect people to ODC Network's mission of advancing outdoor education and conservation through engaging digital content and meaningful member experiences.

The role emphasizes organization, collaboration across teams, and hands-on work with social media, email campaigns, and events.

Qualifications

• Bachelor's degree or equivalent experience in marketing, communications, or related field.
• 1–3 years in marketing, communications, membership, events, or related area.
• Strong organizational skills and attention to detail.
• Excellent written and interpersonal communication skills.
• Experience with social media, email marketing, websites, and databases/CRM.
• Ability to manage multiple projects and deadlines.

Responsibilities

• Support day-to-day management of ODC Network's social media channels, including scheduling and monitoring content.
• Build, test, schedule, and send email communications, including newsletters, event promotions, and member communications.
• Make routine website updates and help keep digital content current.
• Support digital marketing campaigns across social media, email, and web.
• Help maintain content calendars and coordinate deadlines, assets, and approvals.
• Support content gathering, photography, video storytelling, and other marketing needs.
• Track basic digital performance and engagement metrics.
• Manage day-to-day membership operations, including enrollment, member records, communications, benefits, renewals, and fulfillment.
• Help create a welcoming and engaging experience for members throughout their relationship with ODC Network.
• Maintain accurate membership information within ODC Network's database and support membership reporting.
• Coordinate member communications, recognition, benefits, and engagement opportunities.
• Help execute campaigns to attract new members, retain existing members, and deepen engagement with ODC Network.
• Work across the Marketing, Development, and Finance teams to ensure membership processes run smoothly and consistently.
• Support the planning and execution of ODC Network events, including community, donor, member, and partner events.
• Assist with event communications, registration, attendee lists, signage, materials, and follow-up.
• Provide day-of event support including setup, guest check-in, and other event needs.
• Help ensure events provide a welcoming and engaging experience for ODC Network guests.
• Capture content and stories from events for use across ODC Network communications.
• Work collaboratively across ODC Network to gather stories, information, photos, video, and other content.
• Maintain organized timelines and systems to keep marketing, membership, and event projects moving forward.
• Support additional Marketing & Development initiatives as needed.
• Serve as a positive representative of ODC Network and its mission.

Skills

Social media

Email marketing

Content creation

Project management

Communication skills

CRM systems

Education

Bachelor's degree in marketing, communications, nonprofit management, business, or related field

Tools

WordPress

Mailchimp

CRM software (Salesforce/HubSpot)

Job description

ODC Network in West Michigan is seeking a Marketing & Engagement Coordinator to support day-to-day execution of marketing, communications, events, and membership efforts. You will help connect people to ODC Network's mission of advancing outdoor education and conservation through engaging digital content and meaningful member experiences.

The role emphasizes organization, collaboration across teams, and hands-on work with social media, email campaigns, and events.