Outbound Sales Representative

Engrain; Greenwood Village, Northern (CO, KY); Hybrid; USD 55,000 - 60,000; Full time

Benefits offered by this job

Health insurance

Parental leave

PTO & 10 holidays per year

Dog-friendly office

401(k) match

Grow475 program

On-site fitness center

Job summary

Engrain, a proptech company, is seeking an Outbound Sales Representative to drive top-of-funnel strategy across multiple growth vectors. You will hunt net-new logos, qualify meetings, and collaborate with Account Executives to maximize pipeline and meetings in a hybrid/remote setup from Colorado.

Requirements include a bachelor's degree or equivalent, 1–3+ years of outbound sales in B2B SaaS or PropTech, and strong communication.

Qualifications

• Bachelor’s degree or equivalent practical experience in sales, business, or a related field.
• 1–3+ years of outbound sales experience (SDR/BDR) or multifamily leasing with a transition to sales.
• Strong understanding of buyer personas and multifamily real estate trends.
• Proven track record of meeting outbound activity targets and pipeline growth.
• Experience using AI tools to accelerate research and personalized outreach.
• Proficiency with CRM (HubSpot) and sales engagement platforms (Salesloft/Outreach) and LinkedIn Navigator.

Responsibilities

• Hunt and prospect multi-vector pipelines across phone, email, LinkedIn, and social channels; prioritize net-new logo acquisition with growth opportunities.
• Qualify and book meetings; collaborate with Account Executives for smooth handoffs and high show rates.
• Leverage AI for research and signal tracking before outreach to surface buyer signals and org charts.
• Build and scale AI-assisted prospecting workflows with templates and sequences.
• Master multifamily persona targeting; tailor messaging to distinct buyer cohorts.
• Maintain CRM and sales stack integrity in HubSpot and related tools.

Skills

Outbound sales mindset

Multifamily real estate knowledge

Strong communication

Resilient hunter mindset

AI-assisted prospecting

Education

Bachelor’s degree or equivalent practical experience in sales, business, or related field

Tools

HubSpot

Salesloft

Outreach

LinkedIn Sales Navigator

AI research tools

Job description

All Jobs > Outbound Sales Representative

Engrain builds map-based tech that’s redefining how real estate works. Our interactive, unit-level maps and powerful data integrations help over 1,000 companies—and 20,000 properties—to make smarter decisions, streamline leasing, and deliver better renter experiences. From prospect to renewal, our products give properties a spatial brain and a visual edge when it comes to property marketing and management. And it’s working: our churn rate is just 5%, and we’ve been putting up double-digit growth numbers every year.

We’re not your typical proptech company. We move fast, we stay curious, and we don’t do stale or corporate fluff. Backed by successful Seed and Series A rounds, we’re entering a phase of serious scale.

As the Outbound Sales Representative, you will drive top-of-funnel outbound strategy across multiple growth vectors. Reporting directly to Sales Leadership and collaborating closely with Account Executives, you are a flexible hunter responsible for outbound prospecting across net-new account acquisition, portfolio expansion, upsell opportunities, and project-specific outreach. While net-new logo generation remains a core focus and top incentivized priority, you will remain fluid to support strategic growth initiatives such as event outreach and AI-driven prospecting. You will leverage modern sales methodologies alongside cutting-edge, AI-assisted workflows to research multifamily buyer personas, build scalable multi-channel cadences, and consistently book high-converting meetings with key industry stakeholders.

What you'll do...

• Hunt & Prospect Multi-Vector Pipelines: Own outbound pipeline generation nationwide, executing daily high-volume cold and warm outreach across phone, email, LinkedIn, and social channels—prioritizing net-new logo acquisition while also driving targeted campaigns for portfolio expansion, upsells, and new project opportunities.
• Qualify & Book Meetings: Consistently meet or exceed weekly and monthly targets for qualified meetings across new logos, upsells, and portfolio expansions; partner with Account Executives to ensure seamless handoffs and high meeting show rates.
• Leverage AI for Research & Signal Tracking: Utilize AI agents and enrichment tools to instantly surface multifamily buying signals, organizational hierarchies, technographic stacks, and relevant market trigger events prior to outreach.
• Build & Scale AI Prospecting Workflows: Design and maintain AI-assisted prospecting systems—including prompt templates, personalized outreach sequences, and automated research workflows—to prospect at a high volume without losing personal relevancy.
• Master Multifamily Persona Targeting: Build and prioritize targeted account lists using firmographic and intent data, tailoring messaging to distinct buyer personas and cohorts within the multifamily real estate industry.
• Maintain CRM & Sales Stack Integrity: Track all outreach activity, account intelligence, and pipeline stages accurately in HubSpot and modern sales tools..
• Share Best Practices: Document successful AI-generated messaging, list-building prompts, and high-converting cadence strategies to share and scale across the wider revenue team.

Requirements

What you offer us...

• Bachelor’s degree or equivalent practical experience in sales, business, or a related field.
• Experience in multifamily property management or leasing with a strong desire to transition into sales. Alternatively 1–3+ years of hands-on outbound sales experience (SDR/BDR or new‑business hunting), ideally in B2B SaaS or PropTech.
• Deep understanding or strong curiosity regarding buyer personas, property management cohorts, and operational trends within the multifamily real estate ecosystem.
• Proven track record of consistently meeting or exceeding outbound activity standards and pipeline creation targets.
• Practical experience or strong aptitude using AI tools (e.g., ChatGPT, Claude, AI research tools, Clay, or automated enrichment bots) to accelerate research and draft personalized outreach.
• Technical proficiency with a modern sales stack, including CRM systems (HubSpot), sales engagement platforms (Salesloft/Outreach), and LinkedIn Sales Navigator.
• Exceptional written and verbal communication skills with the ability to write concise, engaging messaging that cuts through noise and secures replies.
• Resilient, self‑motivated hunter mindset with a continuous drive to experiment, iterate, and win.

What we offer you...

• Salary Disclosure for Colorado: annual salary of $55,000 - $60,000. Final offer amount is determined by factors including years and depth of candidate’s experience, certifications, and skill set alignment to the job requirements
• 100% coverage of employee’s health, dental and vision insurance with basic plan
• Up to 12 weeks of paid parental leave
• Up to 18 days annually of PTO & 10 holidays per year
• Dog‑friendly office
• 401(k) match up to 4 percent
• Annual stipend for personal growth through our Grow475 program
• On‑site amenities including a professional fitness center, flexible & modern workspace, coffee bar, happy hour taps & team member lounge

This role is available as a hybrid position based out of our Greenwood Village, Colorado office (minimum 3 days per week in‑office) or as a full‑time remote position for candidates residing in Arkansas, California, Florida, Georgia, Illinois, Iowa, Kansas, Kentucky, Maryland, Michigan, Minnesota, Massachusetts, Missouri, New York, Pennsylvania, Tennessee, Texas, Utah, Virginia, and Washington.

All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, age, marital status, pregnancy, genetic information, or other legally protected status.