Organic Growth Manager (Social Media)

Leaply (SKELAR); United States; Remote; USD 90,000 - 130,000; Full time

Job summary

Leaply (SKELAR) is seeking a growth-minded marketer to scale organic acquisition. You will grow social channels, test content formats, and build a network of accounts that serve as a primary organic funnel. The role emphasizes data-driven decisions and AI-assisted automation within a fast-paced environment.

You will lead cross-functional collaboration, design growth experiments, and optimize acquisition strategies while aligning stakeholders across the business.

Qualifications

• Proven organic growth experience with real numbers.
• Experience running a network of social accounts at scale.
• Acquisition mindset focused on funnels and conversions.
• Creative, experimental thinking and strong hypotheses.
• Analytical approach and confidence with data.
• AI-native mindset using AI and automation.
• Ownership and stakeholder alignment.
• English B2+.

Responsibilities

• Grow the brand's social accounts and build awareness and trust in the product
• Find and scale content formats that drive fast organic growth
• Build and scale a network of social accounts into an organic acquisition channel
• Build growth strategies, test hypotheses and optimize acquisition funnels
• Run a regular cycle of growth experiments from hypothesis to scaling
• Automate routine work with AI and build analytics for data-driven decisions
• Lead the working group around the channel and plan production

Skills

Organic growth

Social accounts at scale

Funnel optimization

Creative thinking

Data-driven

AI automation

Ownership

English proficiency

Job description

Responsibilities

• Grow the brand's social accounts and build awareness and trust in the product
• Find and scale content formats that drive fast organic growth
• Build and scale a network of social accounts into an organic acquisition channel
• Build growth strategies, test hypotheses and optimize acquisition funnels
• Run a regular cycle of growth experiments from hypothesis to scaling
• Automate routine work with AI and build analytics for data-driven decisions
• Lead the working group around the channel and plan production

Requirements

• Proven organic growth experience with real numbers
• Experience running a network of social accounts at scale
• Acquisition mindset focused on funnels and conversions
• Creative, experimental thinking and strong hypotheses
• Analytical approach and confidence with data
• AI-native mindset using AI and automation
• Ownership and stakeholder alignment
• English B2+

Preferred Qualifications

• Experience at subscription-based consumer apps
• Experience with English-speaking markets
• Experience localizing and scaling content across locales
• Background in performance creatives

About the Company

SKELAR is a venture builder creating and growing global consumer businesses across EdTech, Mental Health, Petcare and FashionTech. Its products reach over 10 million users worldwide.