Organic Growth Lead: AI-Driven Brand & Content

Middesk; New York (NY); Hybrid; USD 120,000 - 180,000; Full time

Job summary

Middesk is seeking a Growth Lead for all things organic. You’ll own end-to-end organic growth across inbound leads, MQLs, and web traffic, and set the strategy for SEO, AEO, brand, social, and content. You’ll decide where organic wins live as the landscape shifts and work with the team to bring the plan to life.

This role requires strategic thinking, a track record of owning metrics in high-growth settings, and hands-on execution. Collaboration with product marketing is essential.

Qualifications

• Must think strategically across organic growth channels.
• Experience owning metrics end-to-end in a high-growth environment.
• Strong execution capabilities and hands-on work.
• Comfortable communicating with a technical, AI-focused audience.
• Background in management consulting or early operating roles at startups is common but not required.
• Able to see and own the whole growth picture, not just one channel.

Responsibilities

• Own Middesk's organic growth metrics including MQLs, inbound leads, and web traffic.
• Set and execute SEO/AEO strategy with content team.
• Develop a holistic growth plan spanning brand, social, and content.
• Define strategy for brand reach at industry events.
• Collaborate with product marketing on content strategy and asset performance.
• Establish reporting linking organic activity to pipeline outcomes.
• Advise on team and resourcing as the function grows.

Skills

Strategic thinking

End-to-end ownership

Execution

AI-native audience

Consulting background

Broad growth mindset

Job description

Middesk is seeking a Growth Lead for all things organic. You’ll own end-to-end organic growth across inbound leads, MQLs, and web traffic, and set the strategy for SEO, AEO, brand, social, and content. You’ll decide where organic wins live as the landscape shifts and work with the team to bring the plan to life.

This role requires strategic thinking, a track record of owning metrics in high-growth settings, and hands-on execution. Collaboration with product marketing is essential.