Oncology Regional Marketing Leader

Bayer; New York (NY); On-site; USD 162,000 - 243,000; Full time

Job summary

Bayer seeks an Associate Director of Oncology Regional Marketing to lead field-based marketing efforts for NUBEQA and XOFIGO, engaging Thought Leaders, coordinating regional events, and driving regional brand strategy across Boston, NYC, and the Northeast. Travel to customer meetings and industry events is involved.

The role focuses on building relationships with key KOLs, supporting clinical and commercial initiatives, and collaborating with field teams to deliver growth for the franchise.

Qualifications

• Bachelor’s degree required.
• 5–7 years in pharma/biotech with at least 2 years customer-facing.
• 2 years in oncology or urology.
• Proven sales/customer-facing success or project management.

Responsibilities

• Engage KOLs for prostate franchise and develop TL base in the Northeast.
• Coordinate regional conventions including sponsorships and TL engagement.
• Contribute to marketing initiatives, digital marketing, and advisory boards.
• Partner with sales, medical affairs and internal teams to align on brands.

Skills

KOL engagement

Field marketing

Strategic planning

Communication

Education

Bachelor's degree

Job description

Bayer seeks an Associate Director of Oncology Regional Marketing to lead field-based marketing efforts for NUBEQA and XOFIGO, engaging Thought Leaders, coordinating regional events, and driving regional brand strategy across Boston, NYC, and the Northeast. Travel to customer meetings and industry events is involved.

The role focuses on building relationships with key KOLs, supporting clinical and commercial initiatives, and collaborating with field teams to deliver growth for the franchise.