Omnichannel Experience Lead - Digital Lab Strategy

AbbVie; Mettawa (IL); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

Paid time off

Medical/dental/vision insurance

401(k) plan

Long-term incentive programs

Job summary

AbbVie seeks an Experience Lead for the Digital Lab to guide client relationships and drive digital innovation across brand projects. You will oversee strategy, manage cross-functional teams, and ensure timely, within-scope delivery.

The role requires 8–10 years in digital marketing, strong leadership and budgeting skills, and the ability to translate business goals into tangible digital solutions. AbbVie offers a comprehensive benefits package and long-term incentive programs.

Qualifications

• 8–10 years in digital marketing or related experience.
• Bachelor’s degree in Business, Marketing, Communications, or related field.
• Experience as an Experience Lead/Account Lead or similar role in a digital or advertising agency.
• Strong understanding of digital marketing, technology trends, and innovation processes.
• Excellent leadership, communication, and interpersonal skills, with the ability to build and maintain client relationships.
• Demonstrated ability to manage complex projects with cross-functional teams.
• Experience in managing budgets and financial objectives.

Responsibilities

• Brand (client) relationship management: cultivate and maintain relationships with brand team as main contact to ensure satisfaction and alignment with brand needs and Digital Lab services.
• Strategic Leadership: oversee development and execution of innovative digital lab strategies that enhance client engagement and drive measurable results, including planning and delivery of projects within scope and on time.
• Indirect Leadership and Management: provide leadership to Digital Lab team, brief cross-functional teams, brainstorm solutions, and share learnings with capability leaders.
• Communication with Senior Marketing Leaders: report work and impact, share insights on digital initiatives and opportunities for collaboration.
• Financial Management: develop and manage Digital Lab brand budgets and ensure financial objectives are met.

Skills

Digital marketing

Leadership

Communication

Interpersonal skills

Cross-functional teams

Budget management

Data-driven decisions

Analytical skills

Education

Bachelor’s degree

Job description

AbbVie seeks an Experience Lead for the Digital Lab to guide client relationships and drive digital innovation across brand projects. You will oversee strategy, manage cross-functional teams, and ensure timely, within-scope delivery.

The role requires 8–10 years in digital marketing, strong leadership and budgeting skills, and the ability to translate business goals into tangible digital solutions. AbbVie offers a comprehensive benefits package and long-term incentive programs.