Omnichannel Analytics Product Lead

Allergan; Florham Park (NJ); On-site; USD 180,000 - 230,000; Full time

Job summary

AbbVie is seeking a Manager, Analytics Products to own a subset of omnichannel analytics capabilities and drive measurable business value. You will partner with Data Science, Marketing, and external vendors to ensure impactful, adopted analytics solutions.

You will lead cross-functional teams, define success metrics, and communicate strategy to senior stakeholders while delivering value through data-driven decisions and innovative AI/ML opportunities.

Qualifications

• Bachelor's degree in quantitative field; MBA/MS/PhD preferred.
• 5+ years in marketing/digital analytics in biopharma or life sciences.
• 3+ years as product owner for analytics/products with full lifecycle ownership.
• 3+ years omni-channel/engagement analytics and closed-loop measurement.
• 3+ years defining data/tech requirements with data science or engineering teams.
• Hands-on AI/ML prototypes, POC, or MVPs; proficient in Python/R/SQL.

Responsibilities

• Own product vision, strategy, and roadmap for Omnichannel analytics.
• Define problem space and align with data science and BTS on delivery.
• Manage full lifecycle for 1-2 analytics products; prioritize backlogs.
• Track success metrics and drive adoption with measurable outcomes.

Skills

Marketing analytics

Product ownership

Omnichannel analytics

AI/ML exploration

Data storytelling

Education

Bachelor's degree in quantitative field

Advanced degree preferred

Tools

Python

R

SQL

Tableau

Power BI

Job description

AbbVie is seeking a Manager, Analytics Products to own a subset of omnichannel analytics capabilities and drive measurable business value. You will partner with Data Science, Marketing, and external vendors to ensure impactful, adopted analytics solutions.

You will lead cross-functional teams, define success metrics, and communicate strategy to senior stakeholders while delivering value through data-driven decisions and innovative AI/ML opportunities.