Omnichannel Advertising Strategy Manager

Walmart Connect

Bentonville (AR)

On-site

USD 80,000 - 155,000

Full time

38 hours ago
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Benefits offered by this job

Health benefits
Stock options
Paid time off

Job summary

Walmart Connect is seeking an experienced advertising strategist to develop and execute omnichannel campaigns that align with client marketing goals. You will monitor performance, optimize delivery, and lead setup across ad tech platforms while building joint business plans with forecasting tools and insights.

The role requires strong analytical skills, cross-functional leadership, and the ability to forecast revenue trends.

Qualifications

  • Bachelor's degree in business, marketing, or related area with 3+ years in digital media or advertising strategy.
  • Experience in digital media, account management, or advertising strategy plus cross-functional collaboration.

Responsibilities

  • Develop and execute omnichannel campaigns aligned with client goals.
  • Monitor campaign performance and optimize delivery using data and media metrics.
  • Lead campaign setup, troubleshooting, and onboarding across ad tech platforms.
  • Build joint business plans using forecasting tools and insights.
  • Present results and recommendations to clients and senior leadership.
  • Collaborate with Sales, Product, Engineering, and Analytics teams.
  • Mentor team members and promote continuous process improvements.

Skills

Omnichannel media
Analytical skills
Cross-functional leadership
Forecasting revenue
Stakeholder management
Mentoring
Ethics and process improvement

Education

Bachelor's degree in business, marketing, or related area

Tools

DSPs
DMPs
Salesforce
Tableau
SQL
Power BI

Job description

Walmart Connect is seeking an experienced advertising strategist to develop and execute omnichannel campaigns that align with client marketing goals. You will monitor performance, optimize delivery, and lead setup across ad tech platforms while building joint business plans with forecasting tools and insights.

The role requires strong analytical skills, cross-functional leadership, and the ability to forecast revenue trends.

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