Manager, Account Strategy, Produce

Jobtailor; Bentonville (AR); On-site; USD 90,000 - 130,000; Full time

Job summary

Jobtailor is seeking a senior advertising strategist to lead omnichannel campaigns for Walmart Connect, driving performance insights and client outcomes in a collaborative, fast-paced environment. You will guide cross-functional teams across Sales, Product, Engineering, and Analytics, mentor staff, and help scale campaigns for ~50 advertisers from the produce vertical.

This on-site role in Bentonville emphasizes integrity and continuous improvement.

Qualifications

• Bachelor’s degree in business, marketing, communication, or related area and 3 years’ experience in digital media, account management, or advertising strategy; OR 5 years’ experience in digital media, account management, marketing, or advertising strategy
• Expertise developing and executing omnichannel media strategies
• Strong analytical skills and experience evaluating campaign performance using CPM, ROAS, and CTR
• Ability to lead cross-functional collaboration with Sales, Product, Engineering, and Analytics teams
• Experience forecasting revenue and identifying market trends
• Relationship and stakeholder management skills with clients, agencies, and internal partners
• Leadership capabilities including mentoring, coaching, and team development
• Commitment to ethical standards, integrity, and continuous process improvement
• Drug-free workplace policy and compliance with workplace substance policies

Responsibilities

• Develop and execute omnichannel advertising campaigns aligned with client marketing goals using Walmart Connect’s solutions
• Monitor campaign performance and optimize delivery against key performance indicators through data analysis and media metrics
• Lead campaign setup, troubleshooting, and client onboarding across advertising technology platforms
• Build joint business plans with clients using forecasting tools and customer insights
• Present campaign results and strategic recommendations to clients and senior leadership
• Collaborate with Sales, Product, Engineering, and Analytics teams to ensure campaign success
• Mentor team members, support process improvements, and promote continuous learning and adaptability
• Manage advertising strategy for Walmart Connect’s produce business and approximately 50 advertisers

Skills

Omnichannel media strategy

Campaign performance analysis

Cross-functional collaboration

Client relationship management

Leadership and team development

Education

Bachelor's Degree in Business

Bachelor's Degree in Marketing

Bachelor's Degree in Communication

Tools

Forecasting Tools

Job description

• Develop and execute omnichannel advertising campaigns aligned with client marketing goals using Walmart Connect’s solutions
• Monitor campaign performance and optimize delivery against key performance indicators through data analysis and media metrics
• Lead campaign setup, troubleshooting, and client onboarding across advertising technology platforms
• Build joint business plans with clients using forecasting tools and customer insights
• Present campaign results and strategic recommendations to clients and senior leadership
• Collaborate with Sales, Product, Engineering, and Analytics teams to ensure campaign success
• Mentor team members, support process improvements, and promote continuous learning and adaptability
• Manage advertising strategy for Walmart Connect’s produce business and approximately 50 advertisers

Requirements

• Bachelor’s degree in business, marketing, communication, or related area and 3 years’ experience in digital media, account management, or advertising strategy; OR 5 years’ experience in digital media, account management, marketing, or advertising strategy
• Expertise developing and executing omnichannel media strategies
• Strong analytical skills and experience evaluating campaign performance using CPM, ROAS, and CTR
• Ability to lead cross-functional collaboration with Sales, Product, Engineering, and Analytics teams
• Experience forecasting revenue and identifying market trends
• Relationship and stakeholder management skills with clients, agencies, and internal partners
• Leadership capabilities including mentoring, coaching, and team development
• Commitment to ethical standards, integrity, and continuous process improvement
• Drug-free workplace policy and compliance with workplace substance policies

Core Competencies

Demonstrates expertise in developing and executing omnichannel advertising strategies, with strong analytical skills to evaluate campaign performance using metrics such as CPM, ROAS, and CTR. Proven ability to lead cross-functional collaboration and manage client relationships effectively.

Highest-signal resume keywords

• Omnichannel Media Strategy Development
• Campaign Performance Analysis
• Cross-Functional Collaboration
• Client Relationship Management
• Leadership and Team Development

ATS Optimization Keywords

Hard Skills

• Digital Media
• Advertising Strategy
• Data Analysis
• Forecasting Tools
• Campaign Optimization
• Key Performance Indicators
• Media Metrics
• Troubleshooting
• Client Onboarding
• Market Trend Identification

Soft Skills

• Mentoring
• Coaching
• Stakeholder Management
• Process Improvement
• Adaptability

Certifications & Qualifications

• Bachelor’s Degree in Business
• Bachelor’s Degree in Marketing
• Bachelor’s Degree in Communication

Industry Keywords

• Walmart Connect
• Advertising Technology
• Omnichannel Advertising
• Campaign Setup
• Client Marketing Goals