New Media Specialist

R. H. Foster Energy, LLC; Hampden (ME); On-site; USD 54,000 - 76,000; Full time

Benefits offered by this job

Competitive pay

401(k) match

Health insurance

Voluntary benefits

Life insurance

Disability coverage

Paid time off

Heating fuel discounts

Job summary

R.H. Foster Energy is seeking a New Media Specialist to craft and manage digital content across brands, from social media to blogs and email campaigns. You’ll work with cross-functional teams to build compelling campaigns and strengthen our online presence.

Ideal candidates excel in content creation, trend spotting, and using performance data to refine strategies, while coordinating across departments to maintain branding consistency.

Qualifications

• Experience in digital marketing, communications, social media management, content creation, or a related field.
• Strong writing, editing, proofreading, and storytelling skills.
• Ability to create engaging content for different brands, platforms, and audiences.
• Experience creating or editing photos, graphics, and video content.
• Familiarity with social media analytics, website performance, and digital campaign reporting.
• Strong organizational skills with the ability to manage multiple brands, priorities, and deadlines.

Responsibilities

• Create, edit, and publish engaging written, photographic, graphic, and video content for social media, websites, blogs, email campaigns, press releases, and other company communications.
• Manage and optimize content across social media platforms, websites, blogs, and other digital channels.
• Design and support digital marketing campaigns for R.H. Foster Energy, Foster Holding, Freshies convenience stores and kitchens, Tri City Pizza, Brick Oven Bangor Rye Bakery, Freshies Wood Fired Pizza, Pilots Grill Cheese, Sparkle Car Wash, and other company brands.
• Develop digital and print communications for internal and external audiences.
• Build and maintain content calendars and placement schedules across multiple platforms and programs.
• Monitor online activity and respond professionally and promptly to comments, messages, reviews, and customer inquiries.
• Track campaign performance using analytics tools, prepare reports, and recommend adjustments to improve results.
• Support the development and execution of email marketing campaigns.
• Coordinate with departments across the organization to maintain brand consistency and effectively communicate marketing messages.
• Audit digital and printed materials to ensure consistent branding, messaging, and presentation.
• Research current digital media trends, emerging technologies, platform updates, and industry best practices.
• Collaborate with influencers, industry professionals, community partners, and other organizations to expand our digital presence.
• Help organize and maintain the company’s media, photography, video, and advertising library.
• Assist with monitoring budgets for digital media campaigns and initiatives.
• Travel to company and community locations as needed to capture content and support marketing activities.

Skills

Digital marketing

Social media

Content creation

Writing skills

Analytics

Brand messaging

Job description

• Location 110 Mecaw Rd.,PO Box 161,Hampden, ME, 04444,United States
• Base Pay $53,625.00 - $76,375.00 / Year
• Job Category Marketing, Media and Communications, Advertising
• Employee Type Full Time

Description

New Media Specialist

R.H. Foster Energy is looking for a creative, organized, and digitally savvy Digital Media & Content Specialist to help bring our family of brands to life. This position works closely with all teams across the company to develop engaging communications, create marketing campaigns, and strengthen our presence across digital and traditional media.

This is an ideal opportunity for someone who enjoys creating content, following emerging trends, connecting with online audiences, and using performance data to drive marketing decisions and improve future campaigns.

What You’ll Do

• Create, edit, and publish engaging written, photographic, graphic, and video content for social media, websites, blogs, email campaigns, press releases, and other company communications.
• Manage and optimize content across social media platforms, websites, blogs, and other digital channels.
• Design and support digital marketing campaigns for R.H. Foster Energy, Foster Holding, Freshies convenience stores and kitchens, Tri City Pizza, Brick Oven Bangor Rye Bakery, Freshies Wood Fired Pizza, Pilots Grill Cheese, Sparkle Car Wash, and other company brands.
• Develop digital and print communications for internal and external audiences.
• Build and maintain content calendars and placement schedules across multiple platforms and programs.
• Monitor online activity and respond professionally and promptly to comments, messages, reviews, and customer inquiries.
• Track campaign performance using analytics tools, prepare reports, and recommend adjustments to improve results.
• Support the development and execution of email marketing campaigns.
• Coordinate with departments across the organization to maintain brand consistency and effectively communicate marketing messages.
• Audit digital and printed materials to ensure consistent branding, messaging, and presentation.
• Research current digital media trends, emerging technologies, platform updates, and industry best practices.
• Collaborate with influencers, industry professionals, community partners, and other organizations to expand our digital presence.
• Help organize and maintain the company’s media, photography, video, and advertising library.
• Assist with monitoring budgets for digital media campaigns and initiatives.
• Travel to company and community locations as needed to capture content and support marketing activities.
• Perform all responsibilities safely and remain alert to potentially unsafe conditions.

What We’re Looking For

• Experience in digital marketing, communications, social media management, content creation, or a related field.
• Strong writing, editing, proofreading, and storytelling skills.
• Ability to create engaging content for different brands, platforms, and audiences.
• Experience creating or editing photos, graphics, and video content.
• Familiarity with social media analytics, website performance, and digital campaign reporting.
• Strong organizational skills with the ability to manage multiple brands, priorities, and deadlines.
• Professional judgment when interacting with customers and representing company brands online.
• A collaborative approach and the ability to work effectively with employees across different departments and business lines.

Why Join R.H. Foster Energy?

• Competitive pay based on experience
• 401(k) with company match
• Health, dental, and vision insurance
• Allstate voluntary benefits, including accident, critical illness, and whole life with long-term care
• Company-paid life insurance
• Short- and long-term disability
• Paid time off
• Heating fuel and service discounts
• Supportive team environment

R. H. Foster is an equal opportunity employer

and does not discriminate on the grounds of race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age(40 or older),disability,genetic information, veteran status, or any other legally protected status.