National Sales Director

True Earth Holdings; Austin (TX); On-site; USD 80,000 - 96,000; Full time

Job summary

True Earth Holdings seeks a dynamic sales professional to own the national book with independent retailers and multi-location accounts. You will coordinate with back-end teams to ensure consistent quality, test orders, and meet shipment commitments.

Success hinges on wholesale experience in regulated categories, COA literacy, and strong relationship-building skills to convert cautious buyers into loyal customers across a growing national territory.

Qualifications

• Experience in wholesale within regulated categories (hemp, cannabis, vape, nicotine, beverages, supplements)
• Ability to read a COA and explain it to buyers to build trust
• Proven ability to develop and manage relationships with multiple accounts

Responsibilities

• Own the national book of independent retailers, distributors, and multi-location accounts
• Deliver consistent quality and service to support repeat orders and growth
• Represent customers and drive the book across newly won territories with compliance in mind

Skills

Wholesale experience

COA literacy

Sales relationship building

Account management

Job description

The role

You’ll own the national book: independent retailers, distributors, multi-location accounts. Most of the map is still white space, and whoever takes this seat gets to draw it.

Buyers worth having want one thing: a supplier who delivers the same quality every time. Test clean, ship on schedule, show up when you say you will. We handle that on the back end so your reorder rate takes care of itself.

Compensation

Base salary plus 6–7% commission, paid when the invoice is completed. First-year earnings of roughly $80,000+ based on the current book — and that book currently accounts for one state.

Who thrives here

• Wholesale experience in a regulated category: hemp, cannabis, vape, nicotine, beverage alcohol, supplements
• You can read a COA out loud and turn a cautious buyer into a confident one
• You treat state rules as part of the craft, not someone else’s paperwork
• You bring relationships, or build them fast
• You’re the rep buyers pick up the phone for

What you get

Product you’ll be proud to put your name on, compliance and logistics behind you, and a national territory with nobody drawing borders around it.