National Director, Member Marketing & Communications

Taylor Morrison; Tallahassee (FL); Híbrido; USD 120.000 - 180.000; Jornada completa

Descripción de la vacante

Taylor Morrison is seeking a National Manager of Member Marketing & Communications to lead multi-channel member outreach across Esplanade communities and collaborate with Resort Operations to drive engagement and growth.

The role oversees national campaigns, brand-aligned content, and cross-functional programs, with a focus on strategic leadership, performance analytics, and hospitality-style guest experiences across multi-site environments.

Formación

• Bachelor's degree in Marketing, Communications, or related field.
• 5–10 years of relevant experience with leadership responsibility.
• Experience in hospitality, lifestyle, or multi-site environments preferred.
• Strong leadership, communication, and project management skills.
• Demonstrated business acumen and ability to analyze data to drive results.

Responsabilidades

• Lead multi-channel communication strategies to engage members across communities.
• Establish standards, tools, and best practices for consistent, high-quality communications.
• Partner with community leadership to enhance member engagement and communication effectiveness.
• Monitor member feedback and communication performance to inform improvements.
• Develop and execute national marketing campaigns and program launches.
• Ensure alignment of marketing materials with brand standards.
• Partner with operations teams to drive member participation, engagement, and revenue.
• Identify opportunities to enhance the overall member communication and marketing experience.
• Lead and manage key marketing initiatives, including digital platforms and publications.
• Ensure content consistency across community websites and channels.
• Collaborate cross-functionally to deliver integrated marketing and communications strategies.
• Support training and development on brand standards and marketing expectations.
• Share best practices to drive operational excellence and efficiency.
• Represent the brand and collaborate across teams to strengthen efforts.

Conocimientos

Leadership

Communication

Project management

Analytical thinking

Educación

Bachelor's degree in Marketing, Communications, or related field

Descripción del empleo

Taylor Morrison is seeking a National Manager of Member Marketing & Communications to lead multi-channel member outreach across Esplanade communities and collaborate with Resort Operations to drive engagement and growth.

The role oversees national campaigns, brand-aligned content, and cross-functional programs, with a focus on strategic leadership, performance analytics, and hospitality-style guest experiences across multi-site environments.