National Ad Campaign Lead (Hybrid)

Ultipro; Baton Rouge (LA); Hybrid; USD 29,000 - 34,000; Full time

Benefits offered by this job

Paid time off

Company holidays

Health benefits

401k with match

Wellness program

Job summary

Lamar Advertising – Lamar Corporate Baton Rouge is seeking a National Advertising Campaign Specialist to oversee post-buy activities for national campaigns and coordinate dynamic digital campaigns. You will serve as a liaison among the National Sales team, customers, IT, and local Lamar offices to troubleshoot and resolve lifecycle issues.

The role emphasizes scheduling, proof of performance delivery, and campaign compliance, with a strong focus on cross-team collaboration and delivering

Qualifications

• HS Diploma or equivalent required.
• BA/BS in Business, Marketing, or Communications preferred.
• 3–5 years of related work experience is required.
• Previous work experience in media preferred.

Responsibilities

• Oversee all post-buy aspects of National Campaigns and manage execution of dynamic digital campaigns.
• Liaise between National Sales, national customers, IT, and Lamar offices to troubleshoot and drive resolutions.
• Ensure scheduling, campaign compliance, and delivery of proofs of performance.

Skills

Written communication

Problem solving

Time management

Organizational skills

MS Office

Independent work

Analytical thinking

Prioritization

Customer focus

Team player

Education

HS Diploma

BA/BS in Business/Marketing/Communications

Media experience preferred

Tools

Microsoft Office

Google Sheets

Job description

Lamar Advertising – Lamar Corporate Baton Rouge is seeking a National Advertising Campaign Specialist to oversee post-buy activities for national campaigns and coordinate dynamic digital campaigns. You will serve as a liaison among the National Sales team, customers, IT, and local Lamar offices to troubleshoot and resolve lifecycle issues.

The role emphasizes scheduling, proof of performance delivery, and campaign compliance, with a strong focus on cross-team collaboration and delivering