National Account Manager

W.C. Bradley Co.; United States; Remote; USD 90,000 - 150,000; Full time

Job summary

W.C. Bradley Co. is seeking a results-driven sales leader to manage sales with national retailers and distribution channels, driving market penetration and profitability through strong account management.

You will develop national strategic plans, build relationships with key decision-makers, present opportunities, and coordinate forecasting and pricing to meet consumer needs.

Qualifications

• Bachelor’s degree in Business Administration, Marketing, or related field.
• Five (5) years of progressive sales / account management experience within the consumer products industry.

Responsibilities

• Manage the sales strategy for assigned national retailers and distribution channels, ensuring profitable growth.
• Establish and manage strong relationships with key decision-makers; maintain proactive communication.
• Identify new opportunities for product introduction; grow retailer and channel penetration.
• Prepare national strategic plans and evaluate sales performance; take corrective action.
• Understand market and consumer needs to inform product development and pricing.
• Understand the brand’s products and keep current knowledge of competitors.
• Create and present presentations to decision makers on products and promotions.
• Manage price quotes and sales administration for accounts.
• Provide forecasting information; support demand planning and forecasting.
• Participate in S&OP meetings and discuss future demand and inventory.
• Promote the company and its brands to customers.
• Attend trade shows and customer events.
• Assist with budget planning and analyze sales income.
• May train sales representatives and sales support staff.
• Other duties as necessary.

Skills

Sales strategy

Account management

Client relationship management

Presentation skills

Negotiation

Time management

Market knowledge

Communication

Team collaboration

Travel

Education

Bachelor's degree in Business Administration, Marketing, or related field

Tools

Microsoft Word

Excel

PowerPoint

Job description

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Job Summary

Responsible for managing sales and maximizing profits with one or more assigned national retailers and distribution channels. Grow market penetration through account growth and the development of new accounts. Ensure sales goals are achieved through managing long-term business relationships.

Duties and Responsibilities

• Manage the sales strategy for the assigned national retailers and distribution channel(s); ensure strategy meets or exceeds profitable growth expectations.
• Establish and manage strong business relationships with key decision-makers of assigned accounts; maintain proactive communication with the account’s management.
• Identify new opportunities for product introduction; grow retailer and channel penetration.
• Prepare national strategic plans, evaluate sales performance, and take appropriate corrective action as necessary to maintain profitability expectations.
• Maintain a current knowledge and understanding of the consumer market; dedicate time to understand the consumer within the national retailers/channels target audience; provide market feedback to ensure product development, merchandising, and pricing meets consumer/market needs.
• Understand the brand’s product line(s); maintain a current knowledge of similar competitor products.
• Create and present presentations on products, promotions, etc. to decision makers.
• Manage the price quote process and sales administration for assigned accounts/channels.
• Provide forecasting information regarding anticipated product need; support demand planning/forecasting.
• Actively participate in Sales & Operations Planning (S&OP) meetings; provide input and discussion regarding future product demand, production scheduling, and finished goods inventory relative to channel needs.
• Actively promote the Company to include the products and services of its brands; serve as the “face and voice” of the brand.
• Attend and participate in trade shows and other customer events.
• May participate in development or provide input to management on the business unit’s strategic plan.
• Assist with business unit budget planning process; identify anticipated sales income and administration expenses for assigned account(s).
• May provide or assist in training sales representatives and/or sales support team.
• Other duties as deemed necessary.

Qualification Requirements

• Bachelor’s degree in Business Administration, Marketing, or related field.
• Five (5) years of progressive sales / account management experience within the consumer products industry.

Licensure/Certification(s):

• None.

Knowledge, Skills and Abilities

• In depth knowledge of the company’s product portfolio.
• Knowledge of channel/distributor sales techniques and best practices.
• Proficiency using a Personal Computer (PC) to include Microsoft Word, Excel, and PowerPoint.
• Strong communication skills and the ability to effectively communicate in English both verbally and in writing.
• Strong business acumen skills and the ability to correctly apply and understand business acumen during professional conversations.
• Strong interpersonal skills and the ability to develop, maintain, and effectively manage complex business relationships to the business unit’s benefit.
• Analytical skills and the ability to apply analytics in meeting sales objectives.
• Time management skills and the ability to successfully manage multiple competing demands.
• Ability to command presence in a meeting or group setting.
• Ability to effectively interact and communicate with persons of various personality types at all levels within and outside the Company.
• Ability to be a self-starter and highly motivated.
• Ability to apply innovation to meet business unit objectives.
• Ability to be energetic.
• Ability and willingness to learn, improve, and broaden professional skills.
• Ability to travel regularly (domestic and/or international).
• Ability to maintain regular and predictable attendance.
• Ability to work in a constant state of alertness.

Physical Requirements

Normal Office Environment with domestic travel required.

For employment within the United States, the W.C. Bradley Co. uses E-Verify to confirm the employment eligibility of all newly hired team members. To learn more about E-Verify, including your rights and responsibilities, please visit the U.S. Citizen and Immigration Service at www.uscis.gov/e-verify.

The W.C. Bradley Co. is an Equal Employment Opportunity employer.

Discrimination and all unlawful harassment (including sexual harassment) in employment is not tolerated. We encourage success based on our individual merits and abilities without regard to race, color, religion, national origin, gender, sexual orientation, gender identity, age, disability, marital status, citizenship status, military status, or veteran status. We support and obey laws that prohibit discrimination where we do business.

Federal law requires the W.C. Bradley Co. to provide reasonable accommodation to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job or to perform your job. If you are interested in applying for employment with the W.C. Bradley Co. and require special assistance or accommodation to complete any part of the application and pre‑employment process, please contact our Human Resources Office