Sales Manager - National Retail & B2B (HOA)

W.C. Bradley Co.; Georgia; Hybrid; USD 90,000 - 150,000; Full time

Job summary

W.C. Bradley Co. is seeking a Sales Manager to lead the expansion of Current’s retail footprint and build the B2B channel across HOAs, multifamily housing, developers, and property managers. You will train the sales team, develop trade programs, and drive growth with strategic accounts.

The role emphasizes retail distribution, partnership-building, and cross-functional collaboration with Marketing, Product, and Operations to scale the brand in the outdoor cooking space.

Qualifications

• 5+ years of relevant sales experience.
• Experience growing retail distribution and managing retail accounts strongly preferred.
• Experience in B2B/commercial sales preferred.
• Background in consumer products or adjacent categories preferred.
• Proven track record of driving growth and building partnerships.

Responsibilities

• Expand Current’s retail distribution by identifying, pursuing, and opening new retail accounts and doors.
• Serve as the Current brand expert within the WC Bradley Outdoor Brands sales team, providing product training, demos, and support.
• Develop and implement Current-specific trade programs and sales strategies that drive placement and sell-through.
• Identify high-potential target accounts and guide the WC Bradley Outdoor Brands sales team on prioritization.
• Build and scale a B2B sales pipeline across HOAs, multifamily housing, developers, and property managers.
• Develop tailored partnership models, pitch materials, and deployment programs for community-based customers.
• Drive prospecting, relationship building, and deal closure within the HOA channel.
• Partner cross-functionally with Marketing, Product, and Operations to support growth and execution.
• Represent Current at industry events, trade shows, and partner meetings.
• Track pipeline and retail sell-through performance and provide insights to inform broader strategy.

Job description

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Sales Manager - National Retail & B2B (HOA)

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Job Summary

Current is an innovator in the outdoor cooking space, creating a new category of premium, all-electric outdoor cooking products designed to bring the joy of outdoor cooking to more people in more places—from urban balconies to townhomes and backyards. This is a high-impact, revenue-driving role responsible for expanding Current’s retail footprint and building its B2B channel, while serving as the sales lead and product expert for the brand within the broader WC Bradley Outdoor Cooking organization.

With approximately 60% of time focused on retail expansion, this role will grow Current’s presence with new and existing retail partners—opening new doors, equipping the broader sales organization with the right tools, training, and targeted account strategies, and positioning Current as the leading solution in the fast-growing electric outdoor cooking category. The remaining ~40% will focus on building and scaling Current’s B2B channel across HOAs, multifamily housing, developers, and property managers—a highly strategic opportunity that leverages strong product-market fit within communities where traditional gas solutions are restricted or impractical.

Duties and Responsibilities

• Expand Current’s retail distribution by identifying, pursuing, and opening new retail accounts and doors
• Serve as the Current brand expert within the WC Bradley Outdoor Brands sales team, providing product training, demos, and support
• Develop and implement Current-specific trade programs and sales strategies that drive placement and sell-through
• Identify high-potential target accounts and guide the WC Bradley Outdoor Brands sales team on prioritization
• Build and scale a B2B sales pipeline across HOAs, multifamily housing, developers, and property managers
• Develop tailored partnership models, pitch materials, and deployment programs for community-based customers
• Drive prospecting, relationship building, and deal closure within the HOA channel
• Partner cross-functionally with Marketing, Product, and Operations to support growth and execution
• Represent Current at industry events, trade shows, and partner meetings
• Track pipeline and retail sell-through performance and provide insights to inform broader strategy

Qualification Requirements

• 5+ years of relevant sales experience
• Experience growing retail distribution and managing retail accounts strongly preferred
• Experience in B2B/commercial sales preferred
• Background in consumer products or adjacent categories preferred
• Proven track record of driving growth and building partnerships

Knowledge, Skills and Abilities

• Strong retail sales and distribution-expansion expertise
• B2B sales and channel-building experience
• Ability to operate as both a builder (new doors and channels) and enabler (supporting broader sales team)
• Excellent communication, training, and relationship-building skills
• Strategic thinker with strong execution focus
• Data-driven with strong pipeline and forecasting discipline
• Entrepreneurial mindset with high ownership
• High energy with bias for action

Physical Requirements

Represents the appropriate physical requirements of the job in the course of the work.

For employment within the United States, the W.C. Bradley Co. uses E-Verify to confirm the employment eligibility of all newly hired team members. To learn more about E-Verify, including your rights and responsibilities, please visit the U.S. Citizen and Immigration Service at www.uscis.gov/e-verify.

The W.C. Bradley Co. is an Affir...

Discrimination and all unlawful harassment (including sexual harassment) in employment is not tolerated. We encourage success based on our individual merits and abilities without regard to race, color, religion, national origin, gender, sexual orientation, gender identity, age, disability, marital status, citizenship status, military status, or veteran status. We support and obey laws that prohibit discrimination where we do business.

Federal law requires the W.C. Bradley Co. to provide reasonable accommodation to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job or to perform your job. If you are interested in applying for employment with the W.C. Bradley Co. and require special assistance or accommodation to complete any part of the application and pre-employment process, please contact our Human Resources Office