NATIONAL ACCOUNT MANAGER

Kelling Group; National (MD); On-site; USD 93,000 - 146,000; Full time

Benefits offered by this job

25 days holiday plus bank holidays per

Birthday off

Life Insurance

Company Referral Scheme

Company Cycle to Work Scheme

Long Service Award

Enhanced Company Pension Scheme

Medicash Healthcare Plan

Learning & Development culture

Job summary

Welfare Hire Nationwide in the UK seeks an experienced National Account Manager to drive growth with Tier 1 national clients, manage strategic partnerships, and lead cross-functional collaboration to deliver outstanding service and value.

This field-based, customer-facing role reports to the Commercial Director, offers a competitive salary plus bonus, car and benefits, and a path to shape national accounts across strategic sectors while expanding the company’s market leadership.

Qualifications

• 5+ years senior account management experience in related industry.
• Proven track record in driving sales growth and new business.
• Strong communication and negotiation skills.
• Ability to manage multiple stakeholders and accounts.
• Excellent IT literacy for reports and presentations.

Responsibilities

• Develop national accounts to maximise revenue and long-term growth.
• Lead cross-functional collaboration to deliver service excellence.
• Negotiate terms and pricing with strategic clients.
• Identify cross-selling and upselling opportunities.
• Maintain relationships from SMT to project level.
• Monitor KPIs and report performance to leadership.

Skills

Strategic account management

New business development

Sales growth

Relationship building

Negotiation

Stakeholder management

Job description

Job Title: National Account Manager

Company: Welfare Hire Nationwide

Location: National

Reports To: Commercial Director

Salary: [Competitive + Bonus + Car + Benefits]

About Kelling Group

Kelling Group Limited is a market leader in the hire of specialist equipment to the infrastructure and construction sectors across the UK. With a focus on innovation, sustainability and customer service, Kelling Group operates through two specialist divisions: Welfare Hire Nationwide (eco welfare and lighting units) and Access Hire Nationwide (MEWPS). Our commitment to providing premium, environmentally sustainable equipment hire and lease solutions has earned us a trusted reputation among major contractors and infrastructure clients.

Job Overview

We are looking to appoint an experienced and commercially focused National Account Manager to join our expanding team and drive growth across our strategic customer base. This high-impact role will be responsible for managing and developing strategic partnerships with Tier 1 national clients, aligning with Kelling Group’s mission to deliver long-term, strategic growth. Deliver growth targets, maximise sales revenue and opportunities with strategic accounts and develop new business in strategic sectors, working closely with existing sales team to manage the sales pipeline and develop accounts from site/project level up to board level.

Key Responsibilities

• Reports into: Commercial Director
• Responsible for line management of: None
• The role benefits include a competitive salary and attractive bonus scheme with a company car and benefits package.

Key Responsibilities

• Strategic Account Management – Develop national accounts to maximise sales and supplier position with a focus on long-term sustainable growth. Manage a portfolio of national accounts divisions, ensuring long-term customer satisfaction and retention. Promote Kelling Group and core values to maintain market-leading position.
• Revenue Growth – Grow sales in line with budget requirements and the strategic plan. Identify opportunities for cross‑selling and upselling our specialist hire and lease services. Develop and implement growth plans tailored to each account to convert share of wallet and secure sales pipeline.
• Business Development – Develop new opportunities and convert new sales through strong business development with the ability to displace competitors and get deals over the line.
• Relationship Development – Build and manage strong, credible customer relationships with key stakeholders from SMT to project level within client organisations, acting as a trusted advisor. Develop strong network of key stakeholders within key accounts and sectors.
• Contract Negotiation – Lead the negotiation of commercial terms, pricing agreements and service‑level expectations in line with company objectives.
• Internal Collaboration – Work closely with operational, commercial and support teams to ensure exceptional service delivery across all touchpoints.
• Market Intelligence – Monitor industry trends, project pipelines and competitor activity to position Kelling Group as a preferred supplier.
• Performance Reporting – Track and report on KPIs including revenue, account performance and customer engagement, providing regular updates to senior leadership.

Candidate Requirements

• Accomplished strategic account manager with added value propositions
• Excellent track record in sales growth via account management and new business development
• 5 years+ senior account management experience required; industry or affiliated industry experience
• Strong sales capabilities and a proven track record in new business development
• Highly organized self-starter
• Results‑orientated with the ability to work to targets and deadlines
• Strong communication skills; both verbal and written
• Ability to work dynamically and nurture relationships across multiple stakeholders to grow, maintain and leverage your network
• Ability to identify potential opportunities and the appropriate decision makers
• Ability to establish credibility and be decisive, but able to recognise and support the preferences and priorities of the organization
• Team player able to work closely with colleagues at all levels and build rapport with internal and external customers
• Ability to demonstrate effective negotiation skills to ensure business is won on viable commercial terms
• Plan approaches and pitches to develop proposals that speaks to the client’s needs, concerns and objectives
• Excellent IT literacy for production of presentation, sales analysis and management reports
• Focused and persistent with a drive to make things happen

What Kelling Group Offers

Kelling Group is the market leader in specialist asset hire and lease solutions for mobile ECO welfare, lighting, welfare vans, MEWPs and specialist vehicles. With the largest and most modern fleet in the UK and ongoing investment, the business is continuing to expand and is currently recruiting for a National Account Manager to join the sales team and support further growth and development with key strategic accounts. This role will suit an experienced, ambitious, dynamic salesperson capable of developing new business opportunities and optimising existing accounts in line with strategic objectives. This is a customer facing, field-based role targeted on developing and maintaining a base of key strategic accounts, as well as new business development from targeted areas. You will identify new business and develop relationships with target customers to maximise all opportunities with the portfolio of Kelling Group. You will have the ability to understand the client’s needs and be able to grow sales through promoting Kelling’s innovative, value‑added proposition. What are we looking for? We are looking for an experienced, target-driven sales leader with account management and business development capabilities. You must have a proven track record in successful key account management and new business development. You will have the ability to build credible, lasting relationships to ensure long-term, sustainable strategic growth. As a team player, you will be comfortable with managing and organizing sales activity and support with colleagues, including working with sales support and internal teams. You must be an excellent and confident communicator with the ability to sell value‑added, differentiated products.

Benefits

• 25 days holiday plus bank holidays per year
• Birthday off
• Life Insurance (2.5x annual salary)
• Company Referral Scheme (up to £1000 awarded)
• Company Cycle to Work Scheme – we buy the bike and you pay us back saving your NI
• Long Service Award – gifts, hampers, vouchers and more for long service
• Enhanced Company Pension Scheme (up to 5%, and via salary sacrifice where applicable)
• Medicash is our Healthcare Cash Plan (including access to virtual GP, and discounted prices at selected retailers and gyms)
• Learning & Development culture (professional qualifications, access to apprenticeships and more)