MULTIMEDIA SALES MANAGER - WKTB

Gray Media, Inc.; Atlanta (GA); Hybrid; USD 70,000 - 110,000; Full time

Benefits offered by this job

Comprehensive benefits

Paid parental leave

401(k) with match

Relocation PTO

Job summary

Gray Media, Inc. seeks a well-qualified Multimedia Sales Manager for Telemundo Atlanta. This role will be based in our Atlanta office and accountable for maximizing broadcast, digital and CTV revenue with agencies and local clients in the sales region.

The ideal candidate has 5+ years in Hispanic media ad/digital sales, strong relationship-building skills, and the ability to lead multi‑platform campaigns across TV, digital, social, and influencer channels. Fluency in English/Spanish is a plus.

Qualifications

• Minimum 5 years’ experience working with clients and agencies on local and national scale for broadcast TV & digital advertising sales.
• Relationship builder with engaging personality and drive to win.
• Ability to sell multi‑platform programs including TV, Digital, Social, and Influencer marketing.
• Excellent written and verbal communication and interpersonal skills.
• Bachelor’s degree preferred.

Responsibilities

• Maximize Telemundo Atlanta’s broadcast TV, digital & CTV revenue through large agencies and local clients.
• Oversee Telemundo Atlanta local sales for Broadcast, Digital, and Community Events to exceed revenue targets.
• Develop opportunities for product/process improvements with significant revenue potential.
• Maintain client relationships and develop new business prospects.
• Prepare sales activity reports and manage account databases.

Skills

Hispanic media sales

Relationship building

Multi-platform sales

Deadline-driven

Bilingual English/Spanish

Education

Bachelor’s degree

Tools

Wide Orbit

Matrix

MS Office

Job description

Today, we are a growing multimedia company headquartered in Atlanta, Georgia. We are the nation's largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first and/or second highest-rated television station in average all-day ratings across 116 of such markets that were measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group with 46 markets and Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

We understand that life needs balance. That is why we offer our employees and eligible family members a comprehensive benefits package, including:

• Comprehensive Medical(Rx), Dental and Vision Coverage
• Health Savings Account with Company contributions
• Flexible Spending Account
• Employer-paid life and disability benefits
• Paid parental leave benefits
• Adoption and Surrogacy Benefits
• 401(k) Plan, including matching and profit-sharing contributions
• Employee Assistance Program
• Voluntary benefits, including Hospital Indemnity, Critical Illness, Accident Insurance, and supplemental life insurance coverage
• Paid Time Off, including Relocation PTO
• Focus on Caring

Salary (plus Bonus)

Shift and Schedule:

Mon. - Fri. (or at the Manager's Discretion)

Job Type:

Full-Time

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About WKTB:

Telemundo Atlanta is a premier Spanish-language television station providing award-winning local news and programming. Telemundo Atlanta is available to the Atlanta DMA on a million watts full-power over-the-air signal on channel 47.1. Telemundo Atlanta has received over 70 Emmy® Awards since 2012, including the top honor of Station Excellence in 2013, 2014, 2016, 2017, 2022, 2023, 2024 and 2025, and News Excellence in 2017, 2018, 2019, and 2024.

Job Summary/Description:

We are seeking a well-qualified, passionate, and goal-driven Multimedia Sales Manager for Telemundo Atlanta. This media professional will be working in our Atlanta Office (Brookhaven, GA) and be accountable for maximizing Telemundo Atlanta’s broadcast television, digital & CTV revenue through large agencies and local clients located in our sales region.

Duties/Responsibilities include, but are not limited to:

• Knowledge and experience with Hispanic media ad/digital sales and relationships with Local, regional, and National advertising agencies and clients.
• Candidates should be self-starters and can work in a fast-paced environment and handle multiple challenges simultaneously.
• Manage, develop, and oversee Telemundo Atlanta local sales for: Broadcast, Digital, and Community Events to exceed our revenue targets.
• Be a hands-on leader, self-starter, resourceful, and able to identify and articulate opportunities for product/process improvement with significant revenue potential.
• Achieve all monthly and quarterly budgets/KPI’s set by sales management.
• Maintain an active list of accounts while you develop and close new business prospects for Telemundo Atlanta and digital advertising sales.
• Develop and maintain excellent relationships with clients and agencies by identifying clients’ advertising needs and developing customized solutions to meet those needs.
• Create sales and marketing sponsorship/promotion plans, literature, and advertising proposals for clients.
• Communicate effectively to station leadership and corporate sales management to ensure accurate generation of tracking reports regarding pending deals, forecasts, advertisers, contact and prospect lists.
• Work with internal departments to manage account stewardship through the sales process.
• Prepare weekly /monthly /annual sales activity reports and maintain your client database up to date by recording all activities, transactions, and communications with clients.
• Attend sales meetings, training sessions, client meetings, and promotions both virtually and in person.
• Understand and communicate the resources, products, and capabilities of all Gray Media assets.
• Maintain and track an accurate forecast by account at all times.
• Bring a high energy level, ambition, intensity, and long-term perspective to be a core part of building something genuinely significant over time.
• Develop/maintain strong relationships with direct clients and agencies and establish a track record of strong partnerships with local, national, and digital sales teams to ensure the sales cycle is well planned and executed, and there is alignment around sales strategies and tactics.
• Maintains collections to keep bad debt to an absolute minimum.

Qualifications/Requirements:

• Minimum 5 years’ experience working with clients and agencies on a local and national scale for broadcast TV & digital advertising sales, preferably in Hispanic.
• Relationship builder with an engaging and energetic personality and desire to contribute to the team to win.
• Goal-driven and self-motivated individual who challenges self to exceed targets.
• Ability and experience selling multi-platform advertising programs that include TV, Digital, Social, and Influencer marketing.
• Excellent written and verbal communication and interpersonal skills.
• Ability to multi-task and work in a highly pressured, fast-paced environment with tight deadlines.
• Must encourage/empower Account Executives to maximize sales potential through training and sales materials
• Must lead by example and empower and collaboratively work with sales and marketing teams
• Strong written, presentation, marketing, and closing skills.
• Bilingual: English/Spanish preferred but not required.
• Knowledge of Wide Orbit, Matrix, as well as MS Office products: MS Word, Excel, and PowerPoint
• Bachelor’s degree preferred.

Eligibility Requirements:

• Must be willing to work in an office atmosphere.
• Must have a valid driver’s license, good driving record, and insurance.
• Must be willing to undergo a pre-employment background investigation.
• Must have legal authorization to work in the United States
• Must be 18 years or older.

WKTB-TV/Gray Media is a drug-free company

Additional Info:

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment at every location where the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with Gray’s employees' ability to perform their job duties may result in discipline, up to and including discharge.

Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws.For further information, please review the Know Your Rights notice from the Department of Labor.