Multi-Channel Marketing Specialist (Financial Services)

CommonWealth Central Credit Union; California; On-site; USD 42,000 - 52,000; Full time

Benefits offered by this job

13 paid holidays

17 days PTO

Up to 2% discounts on loans–including

401(k) Plan with employer matching

Medical, dental, vision insurance

Long-term disability insurance

Life insurance

Voluntary insurance

Employee assistance program

Emergency savings account withEmployer

Student loan paydown assistance

Tuition reimbursement

Financial Wellness benefits and tools

Job summary

CommonWealth Central Credit Union in Santa Clara County is seeking a Marketing Specialist to support brand, communications and digital marketing efforts from our San Jose Corporate Office. You will develop ad copy, manage multi-channel campaigns and coordinate events to promote member wellbeing and financial health.

Ideal candidates have 2–5 years in marketing, a bachelor’s degree in Marketing or Communications, strong writing and project management skills, and experience with CRM, email

Qualifications

• Bachelor’s degree in Marketing, Communications or related field preferred; or a combination of education and experience equivalent to bachelor’s degree.
• 2–5 years of related marketing experience preferred, preferably in financial services or regulated industry.

Responsibilities

• Manage advertising/sales promotions by developing ad copy, writing promotional pieces and designing layouts for multiple media and channels; coordinate with vendors.
• Plan multi-channel marketing programs, member communications and financial wellness efforts.
• Analyze competitive products, services, legislation, budgets, pricing and distribution for marketing planning.
• Produce, launch, monitor and report on email campaigns, member outreach programs, newsletters and other multi-channel communications.
• Build, test and deploy email campaigns and journeys; maintain accurate CRM lists and segments.

Skills

Copywriting

Editing

Content publishing

Project management

Email marketing

CRM

Marketing analytics

Graphic design concepts

Education

Bachelor's degree in Marketing or Communications

Tools

HTML

Content Management Systems (CMS)

Marketing automation platforms

Job description

CommonWealth Central Credit Union in Santa Clara County is seeking a Marketing Specialist to support brand, communications and digital marketing efforts from our San Jose Corporate Office. You will develop ad copy, manage multi-channel campaigns and coordinate events to promote member wellbeing and financial health.

Ideal candidates have 2–5 years in marketing, a bachelor’s degree in Marketing or Communications, strong writing and project management skills, and experience with CRM, email