Motion Designer (Brand Team)

Baseten; San Francisco (CA); On-site; USD 90,000 - 150,000; Full time

Benefits offered by this job

Competitive compensation, including 4%

Equity allocation

Medical, dental, vision coverage for +

Job summary

Baseten is seeking a Motion Designer to define and evolve the brand's motion language across product launches, social video, events, and campaigns. You will shape a system rather than one-off animations, collaborating with brand, product, marketing, and leadership to translate technical ideas into clear, distinctive motion.

This role requires a strong portfolio, mastery of motion craft, and the ability to own projects end to end—from concept through storyboard, design, animation, and final

Qualifications

• An exceptional portfolio with a high bar for motion, visual design, and craft.
• Strong design fundamentals across typography, composition, pacing, sound, and storytelling, not just animation technique.
• Own a project end to end—from rough concept through storyboarding, design, animation, and final production.
• Range across brand systems, product storytelling, campaign work, and more experimental ideas.
• Judgment about simplicity and precision versus novelty, and the ability to articulate reasons.
• Enthusiasm for technical products and ability to communicate complex ideas without generic AI visuals.
• Comfort with ownership and ambiguity and a high bar for quality.
• Desire to help build a brand, not just execute against one.

Responsibilities

• Define and evolve the motion language for the Baseten brand.
• Create high-craft motion work across product launches, social, campaigns, web, events, and out-of-home.
• Concept and produce video content that makes highly technical products feel compelling.
• Think at every scale, from a five-second social clip to a Times Square takeover.
• Partner with brand designers to bring identity systems, typography, illustration, and product storytelling to life through motion.
• Experiment with new formats, tools, techniques, and emerging technology to push the brand into unexpected places.
• Build motion systems and principles that scale across the company.
• Work closely with product and product marketing to make launches feel like moments.
• Raise the bar for motion craft across everything Baseten puts into the world.

Skills

Motion design

Brand systems

Storyboarding

Animation

Typography

Concept development

Tools

After Effects

Cinema 4D

Prototyping tools

Job description

ABOUT BASETENBaseten powers mission-critical inference for the world's most dynamic AI companies, like Cursor, Notion, OpenEvidence, Abridge, Clay, Gamma and Writer. By uniting applied AI research, flexible infrastructure, and seamless developer tooling, we enable companies operating at the frontier of AI to bring cutting-edge models into production. We're growing quickly and recently raised our $1.5B Series F, led by Altimeter Capital, Conviction Partners, and Spark Capital. Join us and help build the platform engineers turn to to ship AI products.

THE ROLE

We're looking for an exceptional Motion Designer to help bring the Baseten brand to life.This will be a defining role on the brand design team. You'll shape the motion language for Baseten and bring it to life across everything from product launches and social video to huge out-of-home campaigns, events, web, and experimental brand work.We're building a brand in a market that's moving fast, and we want the work to feel just as ambitious. This isn't a role focused on turning out one-off animations or supporting an existing system - you'll help define and build the system, push it into places we haven’t thought about, and set the bar for motion across the company.You'll partner closely with brand, product, marketing, and leadership to turn technical ideas into work that's clear, distinctive, and memorable.

RESPONSIBILITIES

• Define and evolve the motion language for the Baseten brand.
• Create high-craft motion work across product launches, social, campaigns, web, events, and out-of-home.
• Concept and produce video content that makes highly technical products feel compelling.
• Think at every scale, from a five-second social clip to a Times Square takeover.
• Partner with brand designers to bring identity systems, typography, illustration, and product storytelling to life through motion.
• Experiment with new formats, tools, techniques, and emerging technology to push the brand into unexpected places.
• Build motion systems and principles that scale across the company.
• Work closely with product and product marketing to make launches feel like moments.
• Raise the bar for motion craft across everything Baseten puts into the world.

REQUIREMENTS

• An exceptional portfolio with a high bar for motion, visual design, and craft.
• Strong design fundamentals across typography, composition, pacing, sound, and storytelling, not just animation technique.
• Ability to own a project end to end, from rough concept through storyboarding, design, animation, and final production.
• Range across brand systems, product storytelling, campaign work, and more experimental ideas.
• Judgment about when something needs to be simple and precise and when there's room to make something people haven't seen before.
• Strong opinions about motion and brand, and the ability to articulate why something works or doesn't.
• Enthusiasm for technical products and the ability to communicate complex ideas without falling back on generic "AI" visuals.
• Comfort with a lot of ownership and ambiguity, and a high bar for quality.
• You want to help build a brand, not just execute against one.

BENEFITS

• Competitive compensation, including meaningful equity.
• 100% coverage of medical, dental, and vision insurance for employee and dependents.
• Flexible PTO policy including company wide Winter Break (our offices are closed from Christmas Eve to New Year's Day!).
• Paid parental leave.
• Fertility and family-building stipend through Carrot.
• Company-facilitated 401(k).
• Exposure to a variety of ML startups, offering unparalleled learning and networking opportunities.

At Baseten, we are committed to fostering a diverse and inclusive workplace. We provide equal employment opportunities to all employees and applicants without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with applicable law (by example, the requirements of the San Francisco Fair Chance Ordinance, where applicable).