Mission-Driven Admissions Counselor: Outreach & Enrollment

Highlands College; Birmingham (AL); Hybrid; USD 42,000 - 56,000; Full time

Job summary

Highlands College is seeking an Admissions Counselor to guide prospective students and families through the recruitment, application, and enrollment process. You will build relationships with churches, schools, and ministries, while coordinating visits and managing admissions tasks with accuracy and care.

The role requires strong communication, organizational skills, and the ability to travel up to 2-3 trips per month.

Qualifications

• Bachelor’s degree or equivalent experience required.
• 2+ years in recruiting, admissions, sales, or related field.
• Experience with M365.
• Foreign language skills are a plus.

Responsibilities

• Execute recruitment plans to attract mission-fit students.
• Build and maintain relationships with prospective students, parents, pastors, and ministry leaders.
• Conduct individual and group presentations showcasing Highlands College’s distinctives.
• Serve as the primary point of contact for assigned recruitment territories, coordinating church, school, and ministry visits.
• Manage day-to-day admissions processing: receiving, tracking, and reviewing applications; organizing materials; and overseeing matriculation steps.
• Coach applicants through the Undergraduate program process, ensuring readiness for college and a life of ministry.
• Track and achieve key performance indicators: lead generation, funnel management, application starts, and conversion rates.
• Maintain accurate data in the CRM, including reports and admissions dashboards.
• Provide initial and follow-up training to teammates regarding admissions processes and systems.
• Participate in on-campus and off-campus recruitment events, including Discovery Days, Accepted Student Days, campus tours, and conferences.
• Travel frequently (up to 2-3 trips per month in peak seasons) to build relationships and meet recruitment goals.

Skills

Prospect outreach

Public speaking

Relationship building

CRM data entry

Organizational skills

Education

Bachelor's degree or equivalent experience

Tools

MS365

Presentation software

Job description

Highlands College is seeking an Admissions Counselor to guide prospective students and families through the recruitment, application, and enrollment process. You will build relationships with churches, schools, and ministries, while coordinating visits and managing admissions tasks with accuracy and care.

The role requires strong communication, organizational skills, and the ability to travel up to 2-3 trips per month.