Microsoft Dynamics 365 Customer Insights (Data Cloud) Architect

Zoho; United States; On-site; USD 120,000 - 180,000; Full time

Job summary

Fyerx is seeking an experienced Dynamics 365 Customer Insights Architect to design, secure, and optimize a enterprise CDP and engagement engine. You will orchestrate multi-source data ingestion, map identity resolution rules, and configure real-time activation loops powering personalized journeys.

The role requires 6–10 years of data/CRM experience with 3+ years in Dynamics 365 CI, strong SQL, Dataverse, and Azure tools, plus mandatory certifications.

Qualifications

• 6–10 years in enterprise data engineering, CRM consulting, or marketing tech.
• 3+ dedicated years designing and maintaining Dynamics 365 Customer Insights setups.
• Strong mastery of Dataverse, Power Platform, Azure data tools, SQL, and REST APIs.
• Mandatory certification: Dynamics 365 CI Associate or Power Platform Solution Architect Expert.

Responsibilities

• Architect complex Identity Resolution rules and unified Customer 360 schemas.
• Build advanced calculated insights and measures for scoring lifetimes and churn.
• Design omni-channel journeys with real-time segmentation and triggers.
• Create secure integration blueprints linking CI with Power BI and external APIs.
• Enforce data privacy, RBAC, and governance with GDPR/CCPA compliance.
• Monitor ingestion, refresh cycles, latency, and API rate limits.

Skills

Identity resolution

Dynamics 365 CI

Data engineering

REST APIs

Azure data tools

Semantic data modeling

Education

Bachelor's degree in CS/IT or related

Tools

Dataverse

Power Platform

Azure Data Lake

Synapse

Job description

Microsoft Dynamics 365 Customer Insights (Data Cloud) Architect

Microsoft Dynamics 365 Customer Insights (Data Cloud) Architect

• Employment Type: Contract
  
• Work Mode: Remote
  
• Location: Offshore
  
• Total Experience Required: 6 to 10 years
  
• Relevant Experience Required: 3+ years of dedicated architecture and implementation experience within the Microsoft Dynamics 365 Customer Insights (Data/Journeys) ecosystem
  
• Mandatory Certification: Microsoft Certified: Dynamics 365 Customer Insights (Journeys) Functional Consultant Associate or Power Platform Solution Architect Expert
  

Job Summary

We are seeking an experienced Dynamics 365 Customer Insights Architect to design, secure, and optimize our enterprise Customer Data Platform (CDP) and engagement engine. The ideal candidate will orchestrate multi-source data ingestion streams, map identity resolution rules, configure calculated metrics, and establish real-time activation loops to power downstream personalization, customer segmentations, and automated marketing journeys.

• Architect complex Identity Resolution rules, establishing data unification parameters, deduplication logic, match/merge profiles, and unified Customer 360 schemas.
  
• Build advanced calculated insights and measures, utilizing custom SQL-based metrics, behavioral attributes, and predictive models to score customer lifetime values and churn probabilities.
  
• Design high-impact, omni-channel customer journeys, configuring dynamic audience segmentation rules, real-time trigger events, and personalized content loops across communication channels.
  
• Establish secure platform integration blueprints, constructing data streaming flows connecting Customer Insights with Power BI dashboards, core Dynamics apps (Sales/Service), and external API endpoints.
  
• Enforce absolute data privacy and governance guardrails, managing role-based access controls (RBAC), multi-tenant compliance frameworks, and corporate data scrubbing rules (GDPR/CCPA).
  
• Audit platform operations and processing latencies, monitoring ingestion sync health, data refresh cycles, segment processing times, and API limit throttles.
  

Requirements

• 6 to 10 years of enterprise data engineering, CRM consulting, or marketing technology experience, with 3+ dedicated years actively designing, building, and maintaining setups explicitly on the Microsoft Dynamics 365 Customer Insights (formerly Customer Data Platform) framework.
  
• Strong technical mastery of Microsoft Dataverse, Power Platform structures, Azure data ecosystem tools (Data Lake, Synapse), SQL, advanced segmentation logic, and REST APIs.
  
• Deep structural understanding of big data concepts, semantic data modeling, customer lifecycle matrices, identity resolution strategies, and cloud governance frameworks.
  
• Mandatory certification: Microsoft Certified: Dynamics 365 Customer Insights Associate or Power Platform Solution Architect Expert.
  

Preferred Qualifications

• Prior experience implementing Azure AI/ML studio integrations to feed custom predictive models directly into Customer Insights profile grids.